Performance Marketing / User Acquisition
CÔNG TY TNHH ATHENA STUDIO
Địa điểm làm việc: Hồ Chí Minh
Hết hạn: Còn 24 ngày
- Chi tiết công việc
- Giới thiệu công ty
Thu nhập: Thương lượng
Loại hình: Toàn thời gian
Chức vụ: Nhân viên
Mô tả công việc
I. KEY JOB DUTIES
• Constantly track and analyze results to identify optimization opportunities to increase CTR, conversion rate, new user volume, LTV, and ROI (A/B testing, targeting, creative performance, marketing messages, etc.)
• Oversee the progress of integrating attribution analytics SDKs and take care of the dashboards to ensure marketing optimization decisions are driven by accurate and real data.
• Generate detailed spending, and performance reports and be able to translate the data into the reports into actionable insights to present to internal stakeholders.
• Collaborate effectively with multiple internal teams (creative design, marketing, product).
• Stay up to date on the latest industry trends, and emerging marketing platforms and be capable of building strong relationships with them, especially international mobile advertising networks.
• Constantly track and analyze results to identify optimization opportunities to increase CTR, conversion rate, new user volume, LTV, and ROI (A/B testing, targeting, creative performance, marketing messages, etc.)
• Oversee the progress of integrating attribution analytics SDKs and take care of the dashboards to ensure marketing optimization decisions are driven by accurate and real data.
• Generate detailed spending, and performance reports and be able to translate the data into the reports into actionable insights to present to internal stakeholders.
• Collaborate effectively with multiple internal teams (creative design, marketing, product).
• Stay up to date on the latest industry trends, and emerging marketing platforms and be capable of building strong relationships with them, especially international mobile advertising networks.
Yêu cầu
KNOWLEDGE:
• Definition of metrics and their relationship in analyzing digital ad campaigns
• Advanced concepts of UA (retention rate, ARPU, ARPDAU, LTV, IPM, cohort, organic uplift, ...)
• Fundamental concepts of Marketing & Business
• Experience in creative production or marketing idea pitching
• Fundamental concepts of ASO
SKILL:
• Good at mathematics
• Fluent in English (daily interactions with international partners)
• Advanced Excel skills
• Experience setting up and optimizing campaigns on Facebook Ads & Google Ads or other ad networks.
• Experience in using marketing tools
• Experience in using project management tools & framework
• Experience in using tools to analyze data
ABILITY:
• Logic & analytical thinking
• Self-learning skill
• Manage to deliver results in the timely manner
• Creative and independent in problem-solving
ATTITUDE:
• Data-driven mindset
• Carefulness and detail-oriented
• Eager to learn and ready to apply new knowledge/skills
• Optimize and automation mindset
• Passionate in the gaming industry and digital marketing
• Highly self-motivation and self-management
• Definition of metrics and their relationship in analyzing digital ad campaigns
• Advanced concepts of UA (retention rate, ARPU, ARPDAU, LTV, IPM, cohort, organic uplift, ...)
• Fundamental concepts of Marketing & Business
• Experience in creative production or marketing idea pitching
• Fundamental concepts of ASO
SKILL:
• Good at mathematics
• Fluent in English (daily interactions with international partners)
• Advanced Excel skills
• Experience setting up and optimizing campaigns on Facebook Ads & Google Ads or other ad networks.
• Experience in using marketing tools
• Experience in using project management tools & framework
• Experience in using tools to analyze data
ABILITY:
• Logic & analytical thinking
• Self-learning skill
• Manage to deliver results in the timely manner
• Creative and independent in problem-solving
ATTITUDE:
• Data-driven mindset
• Carefulness and detail-oriented
• Eager to learn and ready to apply new knowledge/skills
• Optimize and automation mindset
• Passionate in the gaming industry and digital marketing
• Highly self-motivation and self-management
Quyền lợi
Thưởng
Annual bonus and project bonus
Chăm sóc sức khoẻ
Premium health insurance package for you and your relatives
Annual health check-up at premium clinic
Nghỉ phép có lương
Annual leave 12 days / sick leave 2 days / remote work 12 days
Paternity Leave policy offers more than 10 days of Paid leave, not including days-off
Xem thêm
Annual bonus and project bonus
Chăm sóc sức khoẻ
Premium health insurance package for you and your relatives
Annual health check-up at premium clinic
Nghỉ phép có lương
Annual leave 12 days / sick leave 2 days / remote work 12 days
Paternity Leave policy offers more than 10 days of Paid leave, not including days-off
Xem thêm
Thông tin khác
NGÀY ĐĂNG
20/03/2025
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Công Nghệ Thông Tin/Viễn Thông > Chuyển Đổi Số
KỸ NĂNG
Client Acquisition, Data Analysis, Campaign Marketing, English Fluency, Performance Reporting, Performance Reporting
LĨNH VỰC
Phần Mềm CNTT/Dịch vụ Phần mềm
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Tiếng Anh
SỐ NĂM KINH NGHIỆM TỐI THIỂU
Không yêu cầu
QUỐC TỊCH
Không hiển thị
Xem thêm
Thông tin chung
- Thu nhập: Thương lượng
Cách thức ứng tuyển
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Hạn nộp: 20/04/2025
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