Product Marketing Manager
Hạn nộp hồ sơ: 05/10/2026 (Còn 24 ngày)
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Mô tả công việc
A Product Marketing role responsible for driving new product launches, strengthening brand visibility, and executing integrated marketing campaigns across digital and offline channels. This position ensures sharp market insights, competitor intelligence, and effective GTM execution to elevate product performance and customer engagement.
Responsibilities
New Product Launching Plan (IMC)
Product Brand Sponsorship
Visual development
Brand Event/ Brand Roadshow
Digital/ Social/ Influencer MKT
End user promotion- Communication part
PR/ Press meeting
Competitor intelligent
Support other MKT activities.
Responsibilities
New Product Launching Plan (IMC)
Product Brand Sponsorship
Visual development
Brand Event/ Brand Roadshow
Digital/ Social/ Influencer MKT
End user promotion- Communication part
PR/ Press meeting
Competitor intelligent
Support other MKT activities.
Yêu cầu
Qualification
Technical skills, experience
Bachelor's degree.
At least 5 years in a similar position in Home Appliance or related Product marketing roles.
Proficiency in English
Product Marketing expectations:
Develop in-depth knowledge of products, including pricing, specifications, and key selling points; conduct regular store visits and maintain effective communication with Product Development (PD) and Product Management (PM) teams.
Demonstrates a clear go-to-market (GTM) mindset with strong focus on strategic planning and effective execution
Monitor competitors' websites and social media platforms (Facebook, TikTok) to stay updated on new product launches and marketing activities.
Oversee in-store display execution, including POSM (Point of Sale Materials) and endcap placements.
Personal Traits
Self-motivated, results-driven, and able to perform under pressure.
Integrity - Problem solving skills and Teamwork spirit.
Technical skills, experience
Bachelor's degree.
At least 5 years in a similar position in Home Appliance or related Product marketing roles.
Proficiency in English
Product Marketing expectations:
Develop in-depth knowledge of products, including pricing, specifications, and key selling points; conduct regular store visits and maintain effective communication with Product Development (PD) and Product Management (PM) teams.
Demonstrates a clear go-to-market (GTM) mindset with strong focus on strategic planning and effective execution
Monitor competitors' websites and social media platforms (Facebook, TikTok) to stay updated on new product launches and marketing activities.
Oversee in-store display execution, including POSM (Point of Sale Materials) and endcap placements.
Personal Traits
Self-motivated, results-driven, and able to perform under pressure.
Integrity - Problem solving skills and Teamwork spirit.
Quyền lợi
Benefits
Dynamic & innovative workplace: An open-minded environment that encourages creativity and fresh ideas.
Strategic impact: Direct involvement in key projects alongside leadership teams.
People-first culture: A supportive workplace where people come first, with the chance to be part of a meaningful transformation journey.
Attractive rewards:
Competitive salary and comprehensive benefits.
100% probation salary.
16 leave days per year.
Social insurance package as regulated by law.
Personal health insurance coverage.
Engaging annual teambuilding and internal bonding activities and many other exciting perks waiting for you to explore!
Working time: Monday - Friday
Growth & development:
A global organization strongly committed to talent development and long-term career growth.
Internal training programs to enhance professional expertise and soft skills.
Dynamic & innovative workplace: An open-minded environment that encourages creativity and fresh ideas.
Strategic impact: Direct involvement in key projects alongside leadership teams.
People-first culture: A supportive workplace where people come first, with the chance to be part of a meaningful transformation journey.
Attractive rewards:
Competitive salary and comprehensive benefits.
100% probation salary.
16 leave days per year.
Social insurance package as regulated by law.
Personal health insurance coverage.
Engaging annual teambuilding and internal bonding activities and many other exciting perks waiting for you to explore!
Working time: Monday - Friday
Growth & development:
A global organization strongly committed to talent development and long-term career growth.
Internal training programs to enhance professional expertise and soft skills.
Thông tin khác
Thời gian làm việc
Thứ 2 - Thứ 6 ()
Working time: Monday - Friday
Thứ 2 - Thứ 6 ()
Working time: Monday - Friday
Thông tin chung
- Thu nhập: Thoả thuận
Nơi làm việc
- Hồ Chí Minh: Centec Tower, 72-74 Nguyễn Thị Minh Khai, Phường Xuân Hòa (Quận 3 cũ)
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Xem trang công ty- Địa chỉ công ty: 72-74 Nguyễn Thị Minh Khai, Quận 3, TP. HCM
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- Lĩnh vực: Điện - Điện tử - Điện lạnh, Vật tư/Thiết bị/Mua hàng
Thông tin công việc
Vị trí:
Quản lý
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Toàn thời gian
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