Product Marketing Staff

Responsible for communicating with stakeholders including customers, business managers, and the R&D team to make sure the product line-up and features are aligned with business objectives and identify areas for improvement.
Create a product roadmap which is a visual summary to outline the direction for the product offering in 1-3 years
Work closely with R & D during the development time of the product.
Get feedback from Dealer, salesman about the market, the customer concerns points, hearing about new and existing products... for continuous improvement.
Conduct market surveys to understand and anticipate the customers' needs and collect information and analysis.
Write product requests including required request's background, specification, estimate the sale quantity of model in next 1-3 years and any regulations related.
Study competitors: new product, specification comparison, price ...
Market data analysis (GFK report, import data...) and market presentation report
Conduct the Testing products if needed
Involve in product launch and follow up product of sale after launch
Internal New Product training for related departments
Collaboration with other departments such as Sales, Technical support, Service...
Contact point with R&D at Vietnam, Thailand and Malaysia about residential products.
Supporting other things related to Residential products