Sales & Marketing Manager - Corona Food Center (based in PQ/HCM/HN)

The primary responsibility of the Sales and Marketing Manager of Corona Food Center Property is to manage and implement the overall sales plan for the Sales and Marketing Department. Promote and contract group and individual tour business, leisure groups, customers, and sales events for the local Corona Food Center property to maximize Corona Food Center occupancy. All responsibilities are to be performed in accordance with departmental and company policies, practices and procedures, as well as within the framework and intent of the Vision of Corona Food Center.
Responsibilities
The Sales & Marketing Manager will be responsible for managing and promoting meetings, incentives, conferences, and events bookings at the resort. Day-to-day tasks include identifying potential clients, developing tailored proposals, negotiating contracts, and ensuring exceptional event experiences for guests.
Develop, prioritize, and implement proactive and reactive sales strategy and action plan.
Work with General Manager to implement short and long goals, objectives, policies and corporate driven operating procedures. Proactively communicate guidelines for staff that shapes the unparalleled standards expected.
Provide input in recruiting, training, managing, encouraging and motivation and evaluating performance of Sales & Marketing team members under direct supervision. To ensure staff delivers a first-class service with unmatched elegance and professionalism while promoting a culture of accountability.
Provide research for developing plans which identify market trends, marketing opportunity, direct and web-based marketing and new project development
Monitor developments in Branding, Social Media commerce and make recommendations to the General Manager as to how to best leverage those channels.
Oversee the contracting process and maintain relationships with customers under the MICE, Leisure and Travel segments.
Consults with representatives of client group or organization to plan details.
Compiles estimated costs, submit input on final budget, track budget statistics and prepares management reports. Assist with analysis for improvement in effectiveness of sales, methods, costs and results.
Recommend/implement incentive programs in each department that addresses reducing costs or increasing revenues and meets company's budgetary guidelines.
Oversee facility and equipment in the responsible areas to make sure they are in complete working order.
Maintain excellent working relationships with business partners & department's leaders to promote service feedback, cross training and efficient operations.