Senior Brand & Product Marketing Executive

Be responsible for implementing and supervising brand management activities to enhance brand awareness and brand loyalty, as well as to improve sales performance in line with business objectives.
Develop plans and strategies to strengthen brand awareness and brand loyalty.
Ensure brand consistency across brand image and identity, including branding materials, packaging, and promotional materials.
Plan and supervise new product development and product marketing, including forecasting and demand planning.
Create photo concepts and ideas for new products and product storytelling in alignment with the brand's direction.
Conduct market research to evaluate brand performance in terms of product preference, brand image, consumer feedback, competitor activities, and emerging market demands.
Collaborate closely with internal departments to plan and execute brand marketing strategies effectively.
Create and manage project plans and timelines to ensure marketing campaigns are delivered on time, proactively escalating risks that may impact delivery.
Drive business results proactively through effective collaboration with external partners.
Provide leadership in brand-related initiatives.