Senior Commercial Finance Analyst

Key Responsibilities
1. Marketing APL Budget, Planning &
Investment Management
Lead Marketing APL budget and forecast planning by activity/campaign, ensuring accurate and timely financial inputs and tracking actual performance against budget and forecast.
Analyze Marketing investment performance by activity/campaign, including spending, phasing and sensitivities, and provide insights to support resource allocation and investment decisions.
Highlight key variances, risks and opportunities to budget holders and Finance leadership, with recommendations to optimize Marketing investment and profitability.
2. NPD Stage &
Gate Financial Management
Act as Finance partner throughout the NPD Stage &
Gate process
, developing and validating financial business cases covering revenue, profitability and investment requirements.
Advise, consult and influence key stakeholders on NPD financial assumptions and business cases, providing scenario and sensitivity analysis across volume, pricing, COGS, trade investment and Marketing investment.
Provide financial recommendations for Go / No-Go decisions and track post-launch performance against the approved business case.
3. Brand &
Segment Contribution Margin Analysis
Prepare and maintain Brand &
Segment Contribution Margin (CM) analysis
, providing visibility of profitability across brands, segments and products.
Analyze key profitability drivers, including pricing, volume, mix, trade investment and Marketing investment, with variance analysis versus budget, forecast and prior year.
Translate CM analysis into actionable insights and recommendations to support portfolio priorities, resource allocation and investment decisions.
4. SAP &
Financial Systems
Support SAP system setup, maintenance and financial data requirements related to Marketing Finance processes.
Ensure accuracy and completeness of relevant system inputs supporting budgeting, forecasting and financial reporting.
Resolve system-related issues and provide timely support for Marketing Finance system requirements.
Requirement:
Experience: 4-5 years of relevant experience
Soft skills: Strong analytical and partnering abilities; proactive and situationally aware of partner needs; skilled in influencing, presenting, and communicating gracefully and tactfully in a strategic/theoretical style suited to MKT
Hard skills: Able to speak MKT/TMKT's language; proficient in SAP, Excel, and Power BI