We are looking for a highly strategic and creative Senior Digital Marketer with strong experience in B2B marketing, campaign development, and digital execution. You will work closely with leadership, the SEO team, and design teams to build KVY TECH's digital presence and accelerate lead generation.
This role requires strong marketing fundamentals, hands-on execution skills, and the ability to translate business goals into actionable marketing campaigns.
Key Responsibilities
1. Digital Strategy & Campaign Planning
Develop and execute multi-channel marketing campaigns (LinkedIn, Google Ads, email, social media).
Brainstorm creative campaign ideas for ecommerce development, AI solutions, and B2B tech services.
Conduct competitive research and industry trend analysis to guide marketing direction.
Build quarterly and yearly marketing plans aligned with company goals.
2. Content Marketing (B2B-focused)
Produce and supervise high-quality B2B content:
Landing pages
Case studies
Blog posts
Email campaigns
Whitepapers or reports
Ensure messaging is clear, compelling, and aligned with KVY TECH's positioning.
Collaborate with technical teams to translate complex concepts into easy-to-understand content.
3. Digital Campaign Management
Manage performance marketing campaigns (paid ads, remarketing, social campaigns).
Monitor and optimize campaign performance (CTR, CPC, ROAS, conversions).
Work with SEO specialists to ensure synergy between SEO and paid campaigns.
4. Research & Insights
Perform audience research, competitor analysis, and industry benchmarking.
Identify new growth opportunities, channels, and content angles.
Track and report KPIs across channels-providing recommendations for optimization.
5. Collaboration & Leadership
Work closely with SEO,
designers, founders, and engineers.
Manage vendors, freelancers, or agencies when needed.
Take a leadership role in shaping KVY TECH's brand identity and digital voice.
Bachelor's degree in Marketing (mandatory).
At least 3 years of experience in
digital marketing-preferably in B2B or tech industries.
Strong knowledge of performance marketing, content marketing, and campaign management.
Ability to create compelling B2B content with a clear narrative.
Solid understanding of marketing channels: LinkedIn, Google Ads, SEO, email, analytics.
Strong research, planning, and analytical skills.
Creative mindset with the ability to develop impactful campaign ideas.
Excellent communication skills (English preferred).
