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Mô tả công việc
Responsibilities
Plan and execute the paid advertising channels, including Facebook Ads, Google Ads, Shopify Appstore Ads (similar to Google SEM) as main channels to drive growth and revenue.
Measure and report the performance of paid and organic campaigns, and assess against goals (KPIs).
Manage paid, owned, and earned channels to deliver communication goals as well as acquire, convert, and retain users.
Brainstorm with the brand team on ad text, email copy, landing page text, social posts, creatives, etc.
Collaborate with internal teams to create landing pages and optimize the user experience.
Analyze segmentation based on customer behavior and interaction using CRM/CDP tools to create relevant and impactful messaging.
Plan, execute, and measure experiments and conversion tests.
Research and implement existing and new user acquisition and retention methods to drive user and revenue growth.
Identify trends and audience insights; optimize spend and performance based on the insights.
Yêu cầu
Qualifications
Proven track record of at least 3 years in user acquisition, growth marketing, product marketing, GTM strategies, or a related field with experience in technology companies
Strong analytical skills with proficiency in data analytics tools and marketing automation platforms like Google Ads, Facebook Ads, Google Analytics, Google Looker Studio, ...
Experience in e-commerce and SAAS is a plus
Problem solving skill
Good knowledge of product marketing is a plus
A growth mindset with a passion for innovation and staying updated on industry trends.
Creative thinkers willing to test big ideas and apply learnings to future campaigns.
Bachelor's degree in Marketing, Business, or a related field
Proficient in English
Quyền lợi
- Having chances to get attractive company bonus every month/year
- Company trip once a year + Joining party
- Salary and position is reviewed 1 time a year
- Bonus by individual ability and company's performance.
- Social insurance, health insurance, unemployment insurance and other benefits
- Dynamic and sociable working environment.
Thông tin chung
- Ngày hết hạn: 24/12/2023
- Thu nhập: Thỏa thuận