Senior Sales Capability Specialist

Mô tả công việc
Mức độ phù hợp và xếp hạng của bạn so với ứng viên khác như thế nào?
The strategic purpose of the position:
The Senior Sales Capability Specialist is responsible for the development of sales capabilities to win in General-Trade (GT) of North & Central 1 market.
Job responsibilities:
I. Sales capabilities development
• Develop and cascade effective sales processes, tools, and best-practice programs, covering both foundational and advanced selling and sales management skills for the General Trade (GT) Sales team. Extend these initiatives to other teams, including Modern Trade (On-Premises, Off-Premises) and Beer Ambassadors, as required.
• Conduct Training Needs Analyses (TNA) for regional sales teams; analyze individual development needs and business requirements to build appropriate training and coaching roadmaps.
• Deliver onboarding and induction programs for newly hired Sales Representatives and Sales Supervisors.
• Evaluate, monitor, and continuously improve training plans, curricula, and materials to enhance the effectiveness of training and coaching initiatives.
II. Training & Coaching
• Organize and deliver functional sales skills training programs for the sales team.
• Evaluate the effectiveness of training and coaching initiatives and conduct post-training follow-up activities to measure business impact and return on investment (ROI).
• Stay up to date with emerging trends, practices, and innovations in training and coaching to ensure the company's capability-building initiatives remain relevant and effective.
• Regularly conduct field coaching for Sales Representatives (SRs) and Sales Supervisors (SSs) across assigned regions.
III. Others Capability Development Activities
• Participate in or lead the development and implementation of assigned Sales Capability Development projects at the national or cross-regional level. In particular, the role requires the ability to contribute to initiatives such as e-learning, AI-powered learning tools, field coaching measurement, and advanced sales training programs.
Stakeholders & Relations Internal & External
• Field Sales, Regional P&C Business Partner, Trade Marketing, Sales Operation, Market Execution, RTM