Trade Marketing Manager (Online)

Mô tả Công việc
MayCha was founded in 2018 with the mission to bring the essence of Vietnamese tea closer to everyone: quality and innovative products, friendly and convenient service, and affordable prices.
With a deep passion for tea, the founders of MayCha traveled across regions in Vietnam and around the world to source the finest ingredients and develop the most delicious recipes for Vietnamese customers.
By 2024, MayCha has expanded to over 80 stores in the Southern and Central regions, selling 1.5 million cups daily, and has become a leading brand across all online platforms.
MayCha continuously innovates quality products and expands its network nationwide, with the goal of becoming the number one tea brand in the chain market in Vietnam.
Job Description:
Manage current and potential delivery customer database including Grabfood, SPF, Be and Go Jek, analyze customer's needs and behaviors to improve conversion on each platform
Developing channel strategies, planning, execution and investment of sales campaigns to ensure sales achievement monthly
Coordinating the internal departments to implement the monthly promotion tasks and sales campaign
Market research & review and evaluate trade campaign, competitor's actions, and industry data reports (both internal & external) to propose actions plan to capture business opportunity
Monitor/ Coach/ Train for team members to align the Trade team towards the business objectives
Manage current and potential delivery customer database including Grabfood, SPF, Be and Go Jek, analyze customer's needs and behaviors to improve conversion on each platform
Developing channel strategies, planning, execution and investment of sales campaigns to ensure sales achievement monthly
Coordinating the internal departments to implement the monthly promotion tasks and sales campaign
Market research & review and evaluate trade campaign, competitor's actions, and industry data reports (both internal & external) to propose actions plan to capture business opportunity
Monitor/ Coach/ Train for team members to align the Trade team towards the business objectives