Trade Marketing ManagerCÔNG TY CỔ PHẦN CÔNG NGHỆ FINVIET

TRADE MANAGEMENT
Develop a Trade Marketing strategy for the entire M2C system including overall programs at the point of sale, programs for each brand/distributor and Trade programs targeting end users on the platform of 2 applications Eco Merchant and Eco Consumer. (Daily push sale program will be handled by the sales department)
Implement specific Trade Marketing plans by quarter, month, campaign, and project.
Coordinate with the Brand team to implement inline Trade MKT programs with communication activities.
Plan and implement display programs at the point of sale, Flagship store project.
Coordinate with BU to implement activation programs at the point of sale
Understand the operation of the DMS sales system, create a list of required data for each customer partner of the company.
MARKET ANALYSIC; REPORT
Organize market research activities of the projects in charge (Planning, selecting partners, organizing and supervising implementation...).
Collect and process information about the market, consumers, competitors... from which to propose solutions for Trade Marketing activities.
Periodically evaluate the effectiveness of Trade Marketing activities and propose solutions.
Plan and manage budgets by month/quarter/year.