Account Executive (IMC)

COMPANY DESCRIPTION
WowU Influence, part of Pencil Group, is an integrated communications agency dedicated to creating meaningful connections between brands, people and culture.
We work across Strategy, Creative, Social, PR, Influence, Production and Integrated Communications, providing end-to-end solutions that help brands solve communication challenges, create cultural relevance and drive sustainable business growth.
At WOWU, we believe strong work comes from the combination of strategic thinking, creativity, collaboration and execution excellence. Our teams work closely across disciplines to turn business challenges into ideas and campaigns that create real impact.
As part of the Pencil Group ecosystem, WOWU also benefits from broader capabilities, resources and collaboration opportunities across different areas of marketing and communications.
We value people who are curious, proactive, responsible and willing to take ownership - people who are not afraid to ask questions, challenge conventional thinking and continuously grow through the work they do.
ABOUT THE ROLE
The Account Executive - Integrated Communications (IMC) supports the Account team in managing day-to-day client communication and project execution.
Working closely with the Account Manager and cross-functional teams, the AE helps ensure that client requests, timelines, deliverables, feedback and approvals are properly coordinated and followed through.
This role is suitable for someone who is organized, proactive, detail-oriented and responsible, with a strong willingness to learn and grow within an integrated communications agency.
KEY RESPONSIBILITIES
1. Account & Client Management
• Support day-to-day communication with assigned clients
• Receive, clarify and consolidate client requests and feedback
• Follow up on client approvals, materials and pending actions
• Prepare meeting notes and maintain clear records of client decisions and changes
• Develop an understanding of the client's business, brand, objectives and communication needs
• Maintain professional and proactive communication with clients
2. Project Management
• Support the Account Manager in translating client briefs into clear tasks, deliverables and timelines
• Prepare and maintain project timelines, trackers and checklists
• Coordinate with Strategy, Creative, Content, Production, Social, Media, PR and other relevant teams
• Follow up on deliverables, deadlines, revisions and approvals
• Consolidate client feedback and communicate it clearly to internal teams
• Track project progress and proactively flag potential delays or issues
• Support projects from briefing through execution and final delivery
• Conduct basic quality checks before deliverables are shared with clients
3. Internal Coordination & Reporting
• Ensure internal teams receive complete and updated project information
• Maintain clear task ownership, deadlines and action items
• Coordinate internal project follow-ups and meetings when required
• Keep project trackers and documentation updated
• Support project status reports, campaign recaps and post-project summaries
4. Commercial & Business Support
• Support the preparation of quotations and cost estimates
• Track basic project costs and additional client requests
• Coordinate with Finance / Operations on contracts, POs, invoices and related documentation
• Flag potential out-of-scope requests or additional costs to the Account Manager
• Support proposals, pitches and new business projects when required
5. Problem Solving
• Identify potential issues related to timelines, deliverables, feedback or approvals early
• Proactively follow up and suggest practical next steps where possible
• Escalate critical issues to the Account Manager in a timely manner
• Take ownership of assigned tasks and follow through until completion
Job requirements
MUST-HAVE
• 1-2 years of experience in Account Management, Client Servicing, Project Coordination or related roles
• Basic understanding of Marketing Communications / IMC and campaign execution
• Strong communication and follow-up skills
• Good project coordination, organizational and time management skills
• Ability to manage multiple tasks and deadlines simultaneously
• High attention to detail
• Proactive, responsible and solution-oriented mindset
• Comfortable working with both clients and cross-functional internal teams
NICE-TO-HAVE
• Experience working in an Advertising, Creative, Digital or Integrated Communications Agency
• Exposure to integrated campaigns across Digital, Social, PR, Production, Influence or Activation
• Basic understanding of quotations, budgets and project documentation
• Experience working with external partners, vendors or production teams
• Experience supporting pitches or new business projects
• Good command of English
WHAT YOU'LL GET AT WOWU
• 13th-month Salary
• Annual Health Check
• Annual Leave & Birthday Leave
• Flexible / Hybrid Working Policy
• Training and mentoring from Account Managers / Account Directors
• Clear career path:
Account Executive → Senior Account Executive → Account Manager
• Exposure to diverse brands and integrated communication campaigns
• Opportunities to learn and gain hands-on experience across IMC, Digital, Social, PR, Influence and Production
• Opportunities to participate in pitches, new business and cross-functional projects
• Team activities and internal learning opportunities
• Other benefits in accordance with company policy