Admissions Executive - Chuyên Viên Tuyển Sinh

· Act as first and continual point of contact for prospective families from enquiry through to the enrolment of new students at the school; Maintain a positive and professional relationship with families during their enrolment at the school
· Together with Principal, be responsible for enrollment KPI of the school e.g. enrolment number, conversion, retention.
· Organise and conduct visits for prospective parents, ensuring the maintenance of high-quality customer care at all times;
· Follow best practice Admissions procedure and engage on-going development and training;
· Record and report accurate and timely information on Customer Management System (CRM);
· Together with Principal and Regional Admission Manager, review and provide feedback to MKT on regular basis on effectiveness of MKT activities
· Effectively participate in initiatives to drive student recruitment and enrolment opportunities;
· Liaise and build positive relationships with all stakeholders
Provide first and continual point of contact from enquiry to enrolment:
· Responsible for fielding, filtering, and effectively responding to enquiries, received via telephone, email, social media, and in person;
· Provide information and advice to applicants on Admissions from first enquiry through to enrolment,
· Work diligently in a team approach towards set student number targets;
· Undertake regular and timely follow-up to all enquiries, visits and applications to meet minimum response times;
· Process student applications, obtain pupil references, and work with the Head of Admissions to ensure applicants' eligibility (including checks on the validity of documentation);
· Cascade information in a timely manner about students to colleagues, including Academic team, Finance, Bus Coordinator, Catering Manager and School Nurse;
· Liaise closely with Teachers, Heads of School and Admin staff with regards to the smooth transition/induction of new families, and support arrangements for new starters.
Visit management:
· Taking a client service role, be customer focused and 'front of house' and represent the school to potential or existing parents, their representatives or agents;
· Plan in depth for each visiting family and organise relevant and informative school tours, inviting and meeting with key staff as appropriate;
· Respond rapidly to drop-in requests for visits;
· Ensure up to date product knowledge, by continually reviewing and seeking out information on the school and its offer.
Follow best practice in the Admissions process:
· Follow Admissions standardised procedures and contribute to the effective development of best practice in terms of operation and delivery;
· Effectively deliver school key messages and promises, and ensure these are consistently communicated to potential or existing parents;
· Keep up to date with market intelligence and report on the competitor landscape;
· Ensure all Admissions meeting areas and tour routes are delivering a high-quality experience in line with ISP standards.
Admissions recording and reporting:
· Record accurate and timely information relating to school Admissions (enquiries/visits/applications/app withdrawal/starters and leavers) on the CRM, and other systems as may be required to ensure completeness of data;
· Maintain your own records to report effectively with the Regional Admissions Manager for each enquiry and record timely follow-up actions;
· Assist in producing reports as required.
Communication and customer service:
· Build and develop strong and positive relations with Academic and Admissions staff;
· Develop parent liaison and relationships ensuring that word of mouth comments are positive;
· Positively represent the school at all times;
· Provide focused and high quality of customer care at all times.
Provide interpretation support during admissions events, parent meetings, or orientation sessions;
· Translate documents and school communication materials related to admissions and school life.
Key events & Admissions timeline:
· Support school orientation events;
· Support mid-term induction processes for new students;
· Attend events including international schools fairs to recruit new students (may include evenings or weekends)