AI Content Engineer

Job Description
1. Build and Operate AI Content Systems
Design AI-powered content creation workflows for blogs, social media, landing pages, email campaigns, video scripts, and other marketing assets.
Develop and optimize prompts for AI models such as GPT, Claude, Gemini, and similar technologies.
Establish content guidelines to ensure AI-generated outputs align with brand voice and communication objectives.
Monitor and maintain the quality of AI-generated content.
2. Optimize Content Performance and Quality
Analyze content performance based on SEO metrics, engagement, and conversion rates.
Refine prompts and workflows to improve content quality and efficiency.
Review AI-generated content for accuracy, consistency, readability, and relevance.
Collaborate with Marketing, SEO, and Product teams to optimize content in line with business goals.
3. Manage Content Data and Knowledge Assets
Build and maintain a library of prompts, templates, and AI knowledge bases.
Standardize input data to support content automation processes.
Assist in training AI systems using internal datasets when required.
4. Research and Implement Emerging AI Technologies
Stay up to date with trends in Generative AI, AI Agents, Retrieval-Augmented Generation (RAG), and workflow automation.
Evaluate and recommend AI tools that enhance content production processes.
Experiment with and deploy content automation solutions to improve operational efficiency.
Requirements
Proven experience in Content Marketing, Copywriting, or SEO Content.
Strong understanding of Large Language Models (LLMs) and Generative AI technologies.
Hands-on experience with AI tools such as ChatGPT, Claude, Gemini, Midjourney, or similar platforms.
Proficiency in Prompt Engineering and AI content workflow design.
Excellent Vietnamese writing skills; English proficiency is a strong advantage.