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Area Sales Manager (ASM)
Hạn nộp hồ sơ: 16/08/2026
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Mô tả công việc
At 4S Saigon Foods And Beverage Company Limited, a proud member of the PRAN-RFL Group, we are expanding our business across Vietnam and are looking for an experienced Area Sales Manager (ASM) to drive sales growth, lead high-performing teams, and strengthen our market presence. Join us and grow your career with an internationally recognized organization.
Key Responsibilities
1. Sales & Business Development
• Develop and execute territory sales plans to achieve monthly, quarterly, and annual sales targets.
• Drive sales growth and increase market share through effective execution of sales strategies.
• Implement Route-to-Market (RTM) strategies to maximize outlet coverage, sales productivity, and new distributor development.
2. Distributor & Territory Management
• Manage distributor performance to ensure efficient sales operations and business growth.
• Optimize sales routes, monitor inventory levels, and ensure product availability across the assigned territory.
• Coordinate with distributors to improve operational efficiency and maintain strong business partnerships.
3. Team Leadership & People Development
• Lead, coach, and develop Sales Supervisors and Sales Representatives (SRs) to achieve individual and team objectives.
• Conduct regular field coaching ("Work With") to strengthen sales capabilities and execution quality.
• Support recruitment, onboarding, succession planning, and career development for the sales team.
4. Performance & Market Management
• Set sales targets, monitor KPIs, and implement action plans to improve team performance.
• Analyze market trends, competitor activities, pricing, and promotional programs to identify business opportunities.
• Prepare sales reports and provide recommendations to optimize business performance.
Key Responsibilities
1. Sales & Business Development
• Develop and execute territory sales plans to achieve monthly, quarterly, and annual sales targets.
• Drive sales growth and increase market share through effective execution of sales strategies.
• Implement Route-to-Market (RTM) strategies to maximize outlet coverage, sales productivity, and new distributor development.
2. Distributor & Territory Management
• Manage distributor performance to ensure efficient sales operations and business growth.
• Optimize sales routes, monitor inventory levels, and ensure product availability across the assigned territory.
• Coordinate with distributors to improve operational efficiency and maintain strong business partnerships.
3. Team Leadership & People Development
• Lead, coach, and develop Sales Supervisors and Sales Representatives (SRs) to achieve individual and team objectives.
• Conduct regular field coaching ("Work With") to strengthen sales capabilities and execution quality.
• Support recruitment, onboarding, succession planning, and career development for the sales team.
4. Performance & Market Management
• Set sales targets, monitor KPIs, and implement action plans to improve team performance.
• Analyze market trends, competitor activities, pricing, and promotional programs to identify business opportunities.
• Prepare sales reports and provide recommendations to optimize business performance.
Yêu cầu
• College or Bachelor's degree in Business Administration, Marketing, or a related field.
• At least 3-5 years of sales experience in the FMCG industry, including a minimum of 2 years in a supervisory or managerial role.
• Proven experience in managing the General Trade (GT) channel and distributor network.
• Strong understanding of Route-to-Market (RTM), territory management, and sales execution.
• Excellent leadership, coaching, and team development skills.
• Strong analytical, planning, and problem-solving abilities.
• Proficient in Microsoft Office, especially Excel and PowerPoint.
• Basic English communication skills are an advantage.
• Willing to travel within the assigned territory.
Benefits
• Competitive salary, negotiable based on qualifications and experience.
• Attractive sales commission, performance bonus, and incentive programs based on business results and company policy.
• 13th-month bonus and additional performance-based rewards.
• Full participation in Social Insurance (BHXH), Health Insurance (BHYT), and Unemployment Insurance (BHTN) in accordance with Vietnamese Labor Law.
• Health insurance and annual health check-up.
• Annual leave, public holidays, and other employee welfare benefits in accordance with company policy.
• Opportunities for professional training, leadership development, and continuous career growth.
• Clear career advancement opportunities within a fast-growing multinational FMCG group.
• Dynamic, professional, and collaborative working environment.
Working Hours: Monday to Saturday: 8:00 AM - 5:00 PM
Work Location
Ho Chi Minh City Office (01 position)
• 31 Vo Van Van Street, Vinh Loc B Ward, Binh Chanh District, Ho Chi Minh City, Vietnam
Hanoi Office (02 position)
• 591 Ngoc Hoi Street, Hanoi, Vietnam
Da Nang Office (02 position)
• 41 Bui Vien Street, Hoa Cuong Ward, Da Nang City, Vietnam
• At least 3-5 years of sales experience in the FMCG industry, including a minimum of 2 years in a supervisory or managerial role.
• Proven experience in managing the General Trade (GT) channel and distributor network.
• Strong understanding of Route-to-Market (RTM), territory management, and sales execution.
• Excellent leadership, coaching, and team development skills.
• Strong analytical, planning, and problem-solving abilities.
• Proficient in Microsoft Office, especially Excel and PowerPoint.
• Basic English communication skills are an advantage.
• Willing to travel within the assigned territory.
Benefits
• Competitive salary, negotiable based on qualifications and experience.
• Attractive sales commission, performance bonus, and incentive programs based on business results and company policy.
• 13th-month bonus and additional performance-based rewards.
• Full participation in Social Insurance (BHXH), Health Insurance (BHYT), and Unemployment Insurance (BHTN) in accordance with Vietnamese Labor Law.
• Health insurance and annual health check-up.
• Annual leave, public holidays, and other employee welfare benefits in accordance with company policy.
• Opportunities for professional training, leadership development, and continuous career growth.
• Clear career advancement opportunities within a fast-growing multinational FMCG group.
• Dynamic, professional, and collaborative working environment.
Working Hours: Monday to Saturday: 8:00 AM - 5:00 PM
Work Location
Ho Chi Minh City Office (01 position)
• 31 Vo Van Van Street, Vinh Loc B Ward, Binh Chanh District, Ho Chi Minh City, Vietnam
Hanoi Office (02 position)
• 591 Ngoc Hoi Street, Hanoi, Vietnam
Da Nang Office (02 position)
• 41 Bui Vien Street, Hoa Cuong Ward, Da Nang City, Vietnam
Quyền lợi
Thưởng
Attractive sales commission, performance bonus, and incentive programs based on business results and company policy.
13th-month bonus and additional performance-based rewards.
Chăm sóc sức khoẻ
Full participation in Social Insurance (BHXH), Health Insurance (BHYT), and Unemployment Insurance (BHTN) in accordance with Vietnamese Labor Law.
Health insurance and annual health check-up.
Nghỉ phép có lương
Annual leave, public holidays, and other employee welfare benefits in accordance with company policy.
Xem thêm
Attractive sales commission, performance bonus, and incentive programs based on business results and company policy.
13th-month bonus and additional performance-based rewards.
Chăm sóc sức khoẻ
Full participation in Social Insurance (BHXH), Health Insurance (BHYT), and Unemployment Insurance (BHTN) in accordance with Vietnamese Labor Law.
Health insurance and annual health check-up.
Nghỉ phép có lương
Annual leave, public holidays, and other employee welfare benefits in accordance with company policy.
Xem thêm
Thông tin khác
NGÀY ĐĂNG
17/07/2026
CẤP BẬC
Trưởng phòng
NGÀNH NGHỀ
Kinh Doanh > Bán Hàng/Phát Triển Kinh Doanh
KỸ NĂNG
Sales Management, Fmcg Experience, Team leadership, Area Sales Manager, ASM, Area Sales Manager, Team leadership, Team leadership
LĨNH VỰC
Sản xuất
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Tiếng Anh
SỐ NĂM KINH NGHIỆM TỐI THIỂU
3
QUỐC TỊCH
Không hiển thị
Xem thêm
17/07/2026
CẤP BẬC
Trưởng phòng
NGÀNH NGHỀ
Kinh Doanh > Bán Hàng/Phát Triển Kinh Doanh
KỸ NĂNG
Sales Management, Fmcg Experience, Team leadership, Area Sales Manager, ASM, Area Sales Manager, Team leadership, Team leadership
LĨNH VỰC
Sản xuất
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Tiếng Anh
SỐ NĂM KINH NGHIỆM TỐI THIỂU
3
QUỐC TỊCH
Không hiển thị
Xem thêm
Thông tin chung
- Ngày hết hạn: 16/08/2026
- Thu nhập: Thương lượng
Nơi làm việc
- 31 Vo Van Van Street, Vinh Loc B Ward, Binh Chanh District, Ho Chi Minh City, Vietnam
- 591 Ngoc Hoi Street, Hanoi, Vietnam
- 41 Bui Vien Street, Hoa Cuong Ward, Da Nang City, Vietnam
Việc làm tương tự khác
Thông tin công việc
Vị trí:
Quản lý
Hình thức làm việc:
Toàn thời gian
Việc làm tương tự
Giám đốc Phòng Kinh doanh - khu vực Hải Phòng
Ngân Hàng TMCP Quốc Tế Việt Nam - VIB
Hà Nội
Thỏa thuận
Quản Lý Khu Vực (Chuỗi Cửa Hàng CVS)
Công ty Cổ phần Dịch vụ Thương mại Tổng hợp WinCommerce - Chuỗi Hệ Thống Siêu Thị WinMart
Hà Nội
Thương lượng
Trưởng Phòng Kinh Doanh (Sup / ASM) - Ngành Sơn Spennano
Công ty cổ phần tập đoàn sơn spentes Việt Nam
Hà Nội, Hưng Yên
20 - 50 triệu
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