Business Controller (D2C Project Showroom Kitchen Retail)

Objective of the position
• Channel Sales performance and sales expense (Project Kitchen Retail Showroom and D2C)
• Marketing budget management (ALT, BTL)
• Distribution payment and cash flow management
• Supply chain management for ecommerce channel
• Special assigned projects
Description of tasks
1. Finance strategy
Proportion of time: 10%
- Understand business strategy and challenges of the sales, marketing, and ecommerce functions.
- Actively monitor and review sales performance
- Marketing budget on monthly basis
2. Budget controlling
Proportion of time: 20%
Main tasks:
- Finalise budget among all relevant parties (sales, trade marketing, marketing spending, finance, marketing, HR, and other functions) by give deadline.
- Provie on time and accurate reports, and analysis for variance, and advise business from controlling perspectives.
- Lead and set up monthly review meeting for offline sales, marketing budget, and ecommerce sales performance with business partners.
- Manage operation expenses: local budget phasing, and evaluation for key projects, promotion phasing for sales out.
- Make analysis and propose the actions or changes bases on monthly reports to all functional head.
- Deploy the changes into system (S/4 Hana SAP, SAC, CIS, CPA, LO tool, SAP Marketing MAP, workforce and etc) and keep process onwards.
- Monitor and validate accrual expense on monthly basis.
3. Customer financial effectiveness
Proportion of time: 20%
Main tasks:
- Be a partner with sales on trade term monitor and trade term analysis for all channels (plan/forecast/estimation/actual), benchmark with GT and MT, and ecommerce channel.
4. P&L management
Proportion of time: 40%
Main tasks:
- Lead internal P&L by business unit, by channels (actual/plan/forecast) as per deadline
- Analyze sales contributions vs CM1% and marketing spending on sales by channels, by business unit
- Analysis expense and promotion program (pre and post evaluation) for all channels
- Validate pricing strategy proposal to enhance sustainable profitable in acceptance level of Vietnam market and internal strategy.
- Prepare evaluation of new promotion sales out launch or repromotion sales out launch.
5. Compliance and system
Proportion of time: 10%
Main tasks:
- Fully implemented internal auditing procedures.
- Review and set up internal process.
- Play a single point of contact for sales, marketing, finance, and other functions, address for all general operation issues, escalate to controlling.
- Validate all purchase order requisitions, invoice ticket, and contracting items to ensure all are within sufficient budgets.