Digital Marketing Executive

Cubes Asia is a dynamic mid-size foreign managed company.
We focus on the niche market of high quality coffee and coffee machines.
Our brands are premium European market leaders.
We distribute with passion and knowledge the best products to the Vietnamese market.
We are looking to reinforce our Marketing team with an inspired talent.
Good command of English and perfect understanding of visual and verbal communication is a must.
A clear understanding of all Marketing options in the digital environment is assumed.
We need an eager learner to understand complex products and a keen teamworker that brings value to our team efforts.
Samples of brand communication images and videos are required to submit before an interview.
Responsibilities:
• Plan and manage monthly advertising budgets across all platforms including Google Search, Google Shopping, Social media (Facebook, Instagram).
• Execute and evaluate e-commerce advertising campaigns, especially on platforms like Shopee and Lazada.
• Oversee and optimize Google Merchant Center listings to support Shopping Ads and e-commerce visibility.
• Maintain and update business listings and content on Google Maps to ensure visibility.
• Track, analyze, and evaluate campaign performance using tools such as Google Analytics, Meta Ads Manager, Google Search Console...
• Maintain and update website content according to the marketing plan.
• Stay up-to-date with AI advertising opportunities, and support the team in leveraging AI-based tools when available.
• Provide regular reports on digital marketing performance and suggest areas for improvement.
• Contribute to content creation for digital channels including website, fanpage, Instagram.
• Collaborate with design, sales, and content teams to ensure consistent and effective messaging across all platforms.
• Collaborate with the SEO specialist to support and implement SEO strategies effectively.
• Other tasks as assigned by General Operation Manager.