E-Commerce Manager (HCM)

* Job Description
- Overview: As the E-Commerce Manager, you will play a pivotal role in driving the growth and success of our brand's online presence. This position requires a dynamic individual with a passion for e-commerce, a strong strategic mindset, and the ability to execute with precision. You will be the key driver in expanding our digital footprint, optimizing online sales channels, and ensuring our brand remains competitive in the rapidly evolving online marketplace.
* Responsibilities:
- Platform Management: Take ownership of our official stores on leading e-commerce platforms, including Shopee, Lazada, and Tiktok Shop. Your role will involve adding new products, setting up effective promotional strategies, ensuring store visibility, and managing inventory to optimize sales performance.
- Campaign Execution: Collaborate closely with platform key account managers to develop and execute campaigns that align with platform-specific strategies. Your goal is to maximize sales and brand visibility by participating in high-impact campaigns, flash sales, and other promotional activities.
- Strategic Planning: Design and implement comprehensive e-commerce marketing plans, focusing on promotions, campaigns, and effective use of platform tools such as on-platform ads and CPAS (Collaborative Performance Advertising Solution). You'll also be responsible for exploring and leveraging new tools and techniques to stay ahead of the competition.
- Analytics and Reporting: Monitor and analyze sales performance data regularly. Prepare detailed monthly sales reports, identifying trends, opportunities, and areas for improvement. Develop actionable insights to inform the work plan for the following month and drive continuous improvement.
- Customer Experience: Ensure a seamless and positive customer experience across all e-commerce touchpoints. Work closely with customer service teams to address any issues promptly and effectively, maintaining high customer satisfaction and loyalty.
- Cross-Functional Collaboration: Work alongside other departments, including marketing, logistics, and product development, to ensure a cohesive approach to e-commerce activities. Your ability to communicate effectively across teams will be crucial in aligning efforts and achieving business goals.