Mô tả công việc
Develop and implement the overall marketing strategy to enhance the resort's brand positioning and market presence in both domestic and international markets.
Conduct market research and analyze industry trends, competitor activities, and customer insights to identify opportunities and strengthen the resort's competitive advantage.
Plan and manage the annual marketing plan and budget, ensuring alignment with the resort's business objectives and brand guidelines.
Lead
digital marketing, advertising, PR, social media, and promotional campaigns to increase brand awareness, visibility, and customer engagement.
Manage relationships with media partners, agencies, influencers, and key marketing stakeholders to maximize promotional exposure.
Oversee the creation and publication of marketing materials, ensuring all communications are consistent with brand standards.
Collaborate with operational departments to develop marketing initiatives that promote the resort's key revenue streams including Rooms, Food & Beverage, Spa, and Events.
Monitor campaign performance, marketing ROI, and brand impact, providing regular reports and insights to senior management.
Represent the resort in marketing events, promotional activities, and industry networking opportunities when required.
Perform other duties assigned by Management as needed.
Yêu cầu
Bachelor's degree in Marketing, Business Administration, Hospitality Management, or a related field.
Minimum 5-7 years of experience in marketing within the hospitality industry, preferably in a 4-5 star hotel or resort.
Strong knowledge of digital marketing, brand management, public relations, and marketing communications.
Proven experience in developing marketing strategies and managing large-scale marketing campaigns.
Strong analytical and strategic thinking skills with the ability to interpret market data and trends.
Excellent leadership, communication, and project management skills.
Fluent in English; additional languages are an advantage.
Creative mindset with the ability to adapt to a fast-paced hospitality environment.
Quyền lợi
Attractive Salary
Meals Provided
Housing allowance policy - Applicable to employees whose permanent residence is outside Phu Quoc
Translation: Commuting allowance policy - Applicable to employees with permanent residence in Phu Quoc.
Holiday and Tet Bonuses in accordance with Vietnamese labor laws.
Annual leave as regulated by the Labor Code.
Full Insurance Coverage - Social, health, and unemployment insurance in compliance with labor laws
Professional Development - Training opportunities and clear career advancement paths
Friendly Work Environment - Supportive team, open communication, and strong company culture
Thông tin khác
Số lượng
1
Nơi làm việc
Quận 10 - TP HCM
Giờ làm việc
Giờ hành chính
Loại hình
Khách sạn/ Khu căn hộ
Resort/ Khu Du lịch
Nhà hàng/ Bar/ Pub
Ngành nghề
Kinh doanh & tiếp thị
Vị trí
Tổng giám đốc/ PTGĐ/ Giám đốc/ PGĐ
Cập nhật
17/[protected info]
Thông tin chung
Nơi làm việc
- Nơi làm việc
- Quận 10 - TP HCM
Cách thức ứng tuyển
Ứng viên nộp hồ sơ trực tuyến bằng cách bấm nút Ứng tuyển bên dưới:
Hạn nộp: 30/04/2026