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HCM - Brand Key Account Specialist

Chi Nhánh Công Ty Cổ Phần Mai Son

Địa điểm làm việc: Hồ Chí Minh

Hết hạn: 25/09/2022

Chi tiết công việc
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Open position

HCM - Brand Key Account Specialist

Full time
HCM
25/09/2022

Job description detail

I. JOB BRIEF:

As Brand Key Account Specialist, your objective is to grow the sales and the awareness of [protected info] platform in Vietnam, as well as to grow revenues coming from performance and paid channels, while optimizing return on investment metrics to their fullest. Corporate with Brand Principal to ensuring Website & Operation running smoothly

II. DETAILED JOB DESCRIPTION:

1. Results measurement

Results for this position are measured in

- Revenue in absolute value by channel

- Year on year growth by channel

- Gross profits growth and ability to drive sales with few promotion incentives

- Churn rate

- Site traffic by channel

- New visitor & returning visitor

- Customer acquisition

- Conversion rate on [protected info] website

2. Responsibilities

+ Optimize customer touchpoints, browsing, and funnel to maximize onsite traffic, conversion, and satisfaction for [protected info] website

- Master onsite and search analytics tools (Google Analytics, heatmaps, funnels, etc.) to monitor customer touchpoints, browsing, and funnel on Maison Online

- Drive onsite recommendations, liaise with IT & service provider to implement UI/UX, technical, and content changes that will improve the conversion funnel, and ultimately the conversion rate

- Drive onsite improvement plans with IT & service provider to ensure high SEO, performance, and mobility scores at all times to improve both conversion rate and organic rankings

- Be the product owner and point of contact to implement requirements from marketing, IT, CS, and marketing agencies initiatives to improve traffic, conversion, and satisfaction (namely SEO, site redesign, performance marketing)

+ Accountable for all campaigns on websites

- Propose campaigns on all platforms

- Work cross functionality to ensure proper review and adjustments for project execution

- Delivers timely, professional support and information to key stakeholders as needed

- Proactively identify risks to process of any of campaign execution and seeks resolution as needed

- Own creative delivery process: communicate checklist, asset requirement and set proper expectation to design team

- Represent the voice of brand internally to design team

- Recognized as being skilled relationship managers with both brand principals and internal brand team

+ Other tasks assigned by Head of Ecommerce

- Participate in new projects to fuel Ecommerce revenue growth

- Support other team members if needed to ensure achievement of KPIs under Ecommerce department

- Daily/Weekly/Monthly Report to Brand Principal & to Head of Ecommerce

- Work with Brand Principal for any requirements related to [protected info] website.

Required experience/ Skill detail

- 1-2 years of relevant professional experience with proven working experience in similar role

- Experience in Campaign Marketing/ Promotion/ Online Marketing for e-commerce

- Excellent ability to analyze data and propose commercial objectives

- Knowledgeable of analytical tools for funnel and search measurement (Google Analytics, MixPanel, HotJar, ContentSquare, etc.)

- An understanding of e-Commerce UX, content and development projects, and intuitive knowledge of how users interact and shop in a digital environment

- Ability to manage multiple projects and changing priorities effectively

- Fluent in Vietnamese, proficient in English

- Flexible & collaborative attitude, excited about a fast-paced start-up environment

- Ability to conceptualize ideas and create processes, tools & templates independently

- Ideally Ecommerce experience or at least strong knowledge & understanding

- Strive for impact and high performance. Hunger for success with a commitment to getting things done.

Job overview

- Social and health insurance
- Monthly commission
- Annual leave
- Lunch and parking allowances
- Training and skills improvement
- KPI Bonus
- 13th month's bonus

Thông tin chung

Ngày hết hạn: 25/09/2022
Thu nhập: Thỏa thuận

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