[Hcm] Ict Product Management - Online/D2C Channel

1. Existing Category Management
• Formulate and refine rolling inventory replenishment strategies aligned with quarterly business cycles.
• Maintain optimal product availability and stock depth to support revenue targets.
• Track top-line revenue, profit margins, and turnover rates to evaluate overall portfolio performance.
2. Strategic Portfolio Expansion & New Category Development
• Conduct market research to identify emerging consumer trends and strategic portfolio gaps.
• Formulate business cases for new high-growth categories and product line extensions.
• Source, vet, and negotiate terms with high-potential vendors to establish strategic partnerships.
3. Campaign Execution & Go-To-Market Integration
• Partner with Marketing, Content, and Sales leadership to execute high-impact commercial campaigns.
• Monitor key performance indicators (KPIs) to optimize campaign yield and conversion rates across cycles.
• Oversee dynamic pricing adjustments, promotional governance, and product listing accuracy across all channels.
4. Order Operations & Promotional Governance
• Oversee end-to-end order fulfillment streams to enhance SLA adherence and delivery success rates.
• Align with Logistics and Customer Success teams to elevate customer satisfaction metrics.
• Design and evaluate category-specific promotional campaigns to drive conversion and order volume.
5. Business Intelligence & Analytics
• Synthesize raw sales and market data into actionable weekly, monthly, and quarterly executive reports.
• Deliver data-driven recommendations to refine category mix, pricing strategy, and product life cycle positioning.