[HCMC] Marketing Operator - Fine Wines - High-end

The Marketing Operator iss responsible for strengthening Enoteca Vietnam's brand presence and driving customer engagement through effective marketing initiatives across both B2B and B2C channels.
Beyond executing marketing activities, this role is expected to continuously evaluate campaign effectiveness, understand customer and market trends, collaborate closely with store teams and management, and proactively identify opportunities to enhance brand visibility and business performance.
Key Responsibilities
Develop and execute marketing initiatives to strengthen Enoteca Vietnam's brand and support business growth.
Create and update marketing materials, including brochures, leaflets, POSM, promotional materials, advertisements, and price lists.
Design marketing assets using Adobe Photoshop, InDesign, Canva, or similar design tools.
Manage and update website content, social media platforms, and EDM campaigns.
Support product launches, promotional campaigns, new arrivals, and seasonal marketing activities.
Work closely with store teams to improve in-store marketing, product presentation, displays, and customer experience.
Collaborate with Sales, Merchandising (MD), and Management to maximize product value and campaign effectiveness.
Conduct market and competitor research, monitor industry trends, and recommend marketing improvements based on insights.
Maintain brand-related materials, including product information, technical sheets, winery presentations, bottle images, awards, and promotional assets.
Monitor campaign performance, gather feedback from stores, and continuously optimize marketing activities.
Respond to marketing inquiries through digital channels and support other marketing-related projects as assigned.