At Tiki we are laser focused on Wowing our Customers and becoming the #1 Trusted Shopping App in Vietnam. The Marketing team is charged with achieving this goal by helping Customers to experience Tiki's key value propositions including 2 Hour Delivery, Guaranteed Authentic Products, and No Hassle Returns. To do these, we are building a world class marketing organization to communicate with and market to our Customers at a massive scale in a mobile first environment. A key component of achieving our goals is building and developing a strong analytics organization to help us understand our Customers and business across; onsite merchandising, promotions, offsite performance advertising, brand marketing campaigns, and app/web UI/UX.
- This is an opportunity for the right candidate to get in on the ground floor as we build a marketing organization that eats, breathes, and sleeps data.
- You should be very comfortable rolling up your sleeves and getting your hands dirty in our data warehouse, bringing actionable insights forward to our business teams.
- You will help guide and develop the suite of data sets and reports, Tiki will use to scale our business in a data oriented environment.
• Master's/PHD degree in Statistics, Math, Economics, or related quantitative field with 8+ years' experience
• Strong leadership skills and well verse with multi-tasking
• Should be innovative with strong problem solving skill set
• Hands-on and advanced proficiency in Python and SQL programming language
• Experience in applying machine learning techniques like K-Means, Random Forest, K nearest Neighbors in business projects
• Strong knowledge of Segmentation, recommendation engine, customer life time value imputation concepts
• An understanding of data warehousing concepts and ability to build and work with data from different sources efficiently
• Highly analytical with a heavy emphasis on data mining and data visualization
• Ability to demonstrate creativity to solve problems and use quantitative/qualitative skills to deliver concise, logical recommendations and drive cross-functional business decisions
• Strong ownership mindset with a willingness and ability to roll up your sleeves and get your hands dirty
• Hands-on experience with A/B experimentation design and evaluation with an understanding of probability and statistics models
• Excellent communication skills (written + oral)
• Self-starter, fast learner, adaptive to fast-paced working environment
• Experience with Google analytics a plus
