Head of Marketing

About GoodFood Vietnam
GoodFood Vietnam is a growing F&B and food distribution business with an expanding portfolio of brands in the Vietnamese market. We are on an exciting growth journey, with a strong focus on brand building, portfolio development, and sustainable business growth.
We are now looking for a Head of Marketing to help shape the next chapter of our marketing and brand strategy.
Responsibilities:
Develop and implement long-term marketing strategies aligned with business goals.
Lead and inspire a team of -15 marketing professionals across brand, trade, digital, and activation.
Manage annual marketing planning, budget allocation, and ROI tracking.
Strengthen brand positioning and awareness of both Goodfood and distributed brands.
Collaborate with sales, commercial, and supply chain teams to execute go-to-market strategies.
Build and maintain strong relationships with brand principals and business partners.
Oversee digital transformation and e-commerce marketing initiatives.
Monitor market trends, consumer insights, and competitor activities to identify growth opportunities.
Requirements:
Bachelor's degree in Marketing, Business, or related field (MBA preferred).
Proven track record in FMCG/F&B industry AND Agency Background.
Experience in strategic planning, brand building, and integrated campaigns.
Strong leadership and team management skills (experience managing -15 people).
Excellent communication and stakeholder management.
Working time: From Monday to Friday (8:30 - 18:00)
Location: SARICA Buidling, Nguyen Co Thach, Street, District 2