Role Description
This is a full-time on-site role for a Marketing Executive based in Hanoi, Vietnam. The Marketing Executive will be responsible for executing marketing plans, conducting market research, supporting sales efforts, and participating in campaigns to promote the organization's services. The individual will collaborate closely with team members to analyze market trends, identify customer needs, and optimize communication strategies to enhance brand awareness and student engagement.
Key Responsibilities
1.Content
Research topics, plan content, and produce weekly/monthly/quarterly content aligned with campaigns, courses, and enrollment seasons
Develop content calendars for channels: Facebook (page & group), LinkedIn, Zalo, Website
Create content: social posts, SEO articles, roundup posts, event recaps, video scripts
Manage and operate channels: posting, updating course schedules, promotions, and visuals
Community management: engage and respond to comments and members across platforms
2.Communication
Collaborate with
Designers to produce communication materials aligned with brand guidelines
Participate in content production, including appearing in videos (reviews, branding, interviews, viral content) when required
3.Event & Campaign support
Build and develop partnerships with universities, clubs, organizations, and businesses
Research, propose, and implement sponsorship and collaboration programs
Generate ideas and coordinate with speakers and partners for events/campaigns
Support event execution, including coordination and task allocation within the team
Track sponsorship deliverables, manage data, and optimize future activities
4.Reporting
Monitor lead status on a weekly/monthly/quarterly basis
Track and update data/inquiries into CRM (from website, landing pages, groups, marketing collections, emails, etc.) and cross-check with Sales (ECs)
Collaborate with Sales to track, reconcile, and process inquiries
5.Other Responsibilities
Prepare P&L reports and support administrative tasks related to Marketing
Source and manage partners (learning platforms, email marketing tools, website vendors)
Coordinate gift production and support materials for students
Requirement
1.Knowledge & Skills
1-2 years of experience in Content Marketing or a degree in Marketing is an advantage
Strong writing skills with storytelling ability across multiple formats (articles, video, email)
Basic design skills (Canva, PowerPoint, Photoshop)
Basic video editing skills (CapCut)
Understanding of SEO, websites, and landing pages
2.Personal Attributes
Presentable appearance and strong communication skills
Confident on camera, quick to catch short-form content trends
Creative, proactive, and able to execute ideas efficiently
Strong time management and ability to meet deadlines
Willingness to learn, teamwork, and strong collaboration skills
Working time & Location
Working hours: Monday to Friday (8:30 AM - 5:30 PM)
Location: FTMS Hanoi Office - 4th Floor, Fafim A Building, NBT Holding, 19 Nguyen Trai, Khuong Dinh Ward, Hanoi
Benefits
Competitive salary with performance-based bonuses
Training & development opportunities for professional growth
Dynamic, creative, and professional working environment
Full insurance benefits in accordance with labor law
How to apply
If you are passionate about marketing and want to join FTMS Global, please send your CV and cover letter to: [protected info]
Or submit directly at the FTMS Hanoi Office: 4th Floor, Fafim A Building, NBT Holding, 19 Nguyen Trai, Khuong Dinh Ward, Hanoi
Application deadline: May 30, 2026
