Mô tả công việc
We are seeking an exceptional and dynamic Modern Trade Manager from the FMCG industry to lead, manage, and expand our presence across Modern Trade channels (Hypermarkets, Supermarkets, and Convenience Stores - CVS). In this role, you will be fully responsible for strategic business planning, sales optimization, and elevating our brand positioning within key accounts.
Key Responsibilities:
- Strategic Planning & Execution: Formulate and execute short-term and long-term Modern Trade strategies for FMCG categories; take full ownership of sales targets (Volume & Value) and market share across major chains (WinMart, [protected info], Go! & BigC, Aeon, Lotte, etc.).
- Key Account Management: Direct commercial negotiations for Joint Business Plans (JBP), trading terms, annual contracts, promotional campaigns, and premium shelf-space visibility.
- Synergy with
Trade Marketing & Digital Touchpoints:
Key ResponsibilitiesCollaborate closely with the Brand and Content Marketing teams to develop compelling messages and execute impactful point-of-sale activities (POSM, Activations) that align with digital campaigns to boost shopper engagement.
Apply an SEO (Search Engine Optimization) mindset to optimize digital visibility, partnering with the E-Commerce team to ensure our products maintain a top 1 search ranking on the digital applications and online shopping platforms of major Modern Trade partners.
- Financial & Budget Control: Manage and optimize the Modern Trade budget (Trade discounts, listing fees, rental fees, etc.) to ensure the highest Return on Investment (ROI).
- Team Leadership & Development: Lead, mentor, and supervise Key Account Supervisors and field forces (PG/PB) to ensure excellent execution at the store level.
- Market Intelligence & Analytics: Track and analyze sales data, inventory levels, market trends, and competitor movements to deliver actionable insights and proactive business adjustments.
Yêu cầu
- Experience: Minimum of 3 - 5 years of proven experience in a similar role (Key
Account Manager / Modern Trade Manager) within the FMCG industry (experience in food & beverage, personal care, or home care is highly preferred).
- Relationships: Strong network and direct working experience with Buyers from major supermarket chains (WinMart, [protected info], Go! & BigC, Bach Hoa Xanh, etc.).
Key Skills:
- Outstanding negotiation, commercial contract management, and problem-solving skills.
- Strong strategic thinking with a sharp data-driven and analytical mindset.
- A modern business perspective with an understanding of Content Marketing and digital visibility optimization (SEO) is a major advantage.
- Education: Bachelor's degree or higher in Business Administration, Marketing, International Trade, or related fields.
- Attributes: Highly resilient under pressure, result-oriented, with strong leadership and team-building capabilities.
Quyền lợi
- Income: Highly competitive base salary (negotiable based on capability) + attractive monthly/quarterly/annual KPI bonuses.
- Insurance: Full coverage of Social, Health, and Unemployment Insurance according to Vietnamese Labor Law.
- Company Perks: 13th-month salary++, holiday/Tet bonuses, birthday gifts, and premium healthcare packages.
- Work Environment: Professional, dynamic, and clear career roadmap toward Head of Channel / National
Sales Director positions.
- Team Activities: Annual company trips, teambuilding activities, and internal year-end parties.
Thông tin khác
Thời gian làm việc
Giờ Hành Chính
Thông tin chung
Nơi làm việc
- - Hồ Chí Minh: (Tất cả phường)
- - Hà Nội: (Tất cả phường)
Cách thức ứng tuyển
Ứng viên nộp hồ sơ trực tuyến bằng cách bấm nút Ứng tuyển bên dưới:
Hạn nộp: 29/06/2026
