Mô tả công việc
• Implement and manage tracking systems using Google Tag Manager (GTM)
• Configure and maintain Google Analytics 4 (GA4) for websites and landing pages
• Set up and standardize UTM parameters for all marketing campaigns
• Implement and monitor conversion tracking for:
◦ Google Ads
◦ Meta Ads (Facebook/Instagram)
◦ Microsoft Ads
• Ensure accurate ecommerce event tracking, including:
◦ Purchase
◦ Add-to-cart
◦ Begin checkout
◦ View item
◦ Lead submissions
• Implement and maintain server-side tracking solutions using platforms such as Stape and Server-side Google Tag Manager (sGTM)
• Configure integrations such as:
◦ Meta Conversion API (CAPI)
◦ Google Ads Enhanced Conversions
◦ First-party tracking solutions
• Audit and troubleshoot tracking issues across websites and advertising platforms
• Investigate and resolve discrepancies between ad platforms and analytics data
• Maintain organized tracking documentation and UTM structures
• Support the marketing team in ensuring all campaigns, landing pages, and ecommerce flows are properly tracked
• Collaborate with
developers and marketers to improve tracking accuracy and attribution quality
Yêu cầu
• Strong hands-on experience with Google Tag Manager (GTM)
• Strong understanding of Google Analytics 4 (GA4) configuration, event tracking, and reporting
• Experience implementing conversion tracking for:
• Google Ads
• Meta Ads
• Microsoft Ads
• Experience with server-side tracking and tools such as Stape
• Familiarity with Server-side GTM (sGTM) and Conversion API integrations
• Good understanding of:
• UTM tracking structures
• Attribution models
• Ecommerce tracking flows
• Experience troubleshooting tracking and attribution issues
• Familiarity with Shopify tracking setup is highly preferred
• Ability to explain technical tracking setups clearly to marketing teams
• Strong analytical, problem-solving, and documentation skills
• Ability to work independently and manage tasks effectively
Quyền lợi
Khác
Competitive salary based on experience
Flexible working environment
Opportunity to work on real-world ecommerce and marketing projects
Exposure to multi-platform tracking and analytics systems
Opportunity to grow expertise in advanced analytics and s
Thông tin khác
NGÀY ĐĂNG
16/05/2026
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Công Nghệ Thông Tin/Viễn Thông > Data Engineer/Data Analyst/AI
KỸ NĂNG
Analytical Skills, Conversion Tracking, Google Analytics, Google Tag Management, Server-Side Tracking
LĨNH VỰC
Dịch vụ Y tế/Chăm sóc sức khỏe
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Bất kỳ
SỐ NĂM KINH NGHIỆM TỐI THIỂU
Không hiển thị
QUỐC TỊCH
Không giới hạn
Xem thêm
Thông tin chung
Nơi làm việc
- Tòa nhà Ticklock 88 Nguyễn Gia Trí, Phường Thạnh Mỹ Tây
Cách thức ứng tuyển
Ứng viên nộp hồ sơ trực tuyến bằng cách bấm nút Ứng tuyển bên dưới:
Hạn nộp: 15/06/2026
