Phó Giám Đốc Marketing

Company Description Phu My Hung Development Corporation, established in 1993 as a joint venture between IPC (Vietnam) and Phu My Hung Asia Holdings (Taiwan), is a leading real estate developer in Vietnam. The company successfully developed the 17.8 km Nguyen Van Linh Parkway and the 433-hectare Phu My Hung New City Center, a flagship urban area in Southern Ho Chi Minh City. These projects have significantly contributed to the growth of the Southern Triangle Economic Zone, including Ho Chi Minh City, Dong Nai, and Ba Ria-Vung Tau.
Today, Phu My Hung Corp. is focused on expanding its high-quality urban developments nationwide, aiming to create standard living environments and distinguished residential communities.
Role Description The Deputy Marketing Director (Phó Giám Đốc Marketing) will support the Marketing Director in leading the overall marketing strategy and execution for Phu My Hung Development Corporation. This full-time, on-site role in Ho Chi Minh City, Vietnam involves overseeing brand positioning, integrated campaigns, and communication activities across traditional and digital channels. The position is responsible for coordinating market research, analyzing customer insights, and guiding product and communication strategies for residential and commercial projects.
The Deputy Marketing
Director will manage and mentor the marketing team, work closely with sales, project development, and corporate communications, and ensure that all marketing initiatives align with business objectives and brand standards. The role also includes budget planning, performance tracking, and preparing regular reports for senior leadership.
Qualifications
Strong leadership and people management skills, with experience guiding cross-functional marketing teams and collaborating with senior stakeholders.
Proven ability in strategic marketing and brand management, including campaign planning, positioning, and integration of traditional and digital channels.
Experience in real estate, urban development, or related industries, with a solid understanding of market dynamics and customer behavior.
Advanced analytical and problem-solving skills, including the ability to interpret market research, performance data, and financial metrics.
Excellent written and verbal communication skills in Vietnamese; proficiency in English is highly preferred.
Bachelor's degree in Marketing, Business, Communications, or a related field; a master's degree or equivalent professional qualification is an advantage.
Demonstrated ability to work on-site in a fast-paced environment, manage multiple projects, and meet deadlines with a high level of accountability.
High ethical standards, strong business acumen, and a commitment to building quality living environments and sustainable communities.