PR & Branding Manager

FOR PR
 Develop the PR strategy and plans for Vietnamobile
 Deal with all aspects of the PR function including media relations and placement, community relations, issues management, content generation, developing story ideas, PR event, ...
 Work with PR agency to develop engaging, consumer interest stories that will generate excellent press coverage
 Deal with incoming press and media queries. Following set procedures, including speaking with relevant areas of the business and drafting responses.
 Be a point of contact within the PR function for our external agencies
 Proactively seek out editorial opportunities
 Create and maintain a Press Office section of the Vietnamobile website
 Monitor, evaluate and report on the success of PR activities
 Direct responsibility for strategy, planning and execution of social media and digital platforms
FOR BRAND
 Maintain, evolve and share the brand guidelines
 Oversee advertising activities to ensure the right message is delivered for the Vietnamobile brand
 Champion the brand internally, making sure the whole company understand the brand/its goals, and use the right brand identity.
 Work with creative agency on creative planning and production for every Marcom campaign
 Propose ideas to increase company's image/ visibility
OTHERS
 Train, manage & lead team members in operational works.
 Support team members in developing professional skills & achieve assigned targets in terms of timing and quality of work.