Project Marketing Manager (Real Estate Industry)

* General Scope
Manager, Project Marketing has the role of managing marketing activities of assigned projects by Head of Division and ensuring all projects are running well as per the sales plan and company's policy.
* Responsibilities
1. Budget & Funding
• Prepare and get approval on the overall marketing budget of all projects.
• Manage and allocate the overall marketing budget of all projects.
2. Product Concept Development
• Consult and support Head of Marketing and Branding to research and develop the product concept.
3. Marketing Strategy & Planning
• Prepare the Marketing strategy and execution plan for all projects.
• Be responsible for verifying and executing activities across the full spectrum of the marketing function on all projects.
• Manage all marketing activities and operations within the approved budget for all projects.
4. Sales & Marketing Planning and Execution
• Be responsible for verifying and confirming the MKT package for sales launching.
• Manage and work with departments of Branding & Marketing Division to produce the MKT materials for assigned projects.
• Work closely with Sales Department and project owners to develop the event formats.
• Monitor and manage sales plans to support the sales department in building marketing activities suitable to the company's requirements.
5. Big Production Development
• Be responsible for the deliverables of all big productions for marketing materials to meet company requirements and targets, such as CGIs, TVC, Flythrough, OOH, Scale Models, SGSU, Brand Development, etc.
6. Suppliers/Agencies Management
• Build up and manage the vendors/agencies for Project Marketing Department.
• Source and work with vendors/agencies to manage the MKT scopes and deliverables as company requirements and targets.
7. Bidding & Procurement
• Build up and manage the bidding and procurement plan for Project Marketing Department.
• Work closely with Bidding and Procurement Division to execute the plan and align with company's procedure and KPIs.
8. Team Development
• Train and equip team members with the essential skill sets for project marketing management.
• Consult and enhance the marketing activities and take responsibility for their project deliverables.
9. Others
• Other tasks assigned by the directly manager.
* Working Conditions
• Working Time: 8:00am - 6:00pm, Mon - Fri.
• Working overtime is available in accordance with the working demand or request from the Manager.
• Working equipment: one laptop/desktop, one telephone with a specific extension line, and one email account.