Project Sales Manager, B&W

Shape & Create - And make it happen!
Job Title: Project Sales Manager - Bathroom & Wellness
Location: Hanoi, Vietnam
About the Role
Villeroy & Boch is seeking a passionate and well-connected Project Sales Manager to drive our Bathroom & Wellness specification business in Northern Vietnam. Based in Hanoi, you will be the primary commercial face of our luxury brand in the region. Your core mission is to build a strong project pipeline, secure specifications with top-tier architects and developers, and work hand-in-hand with our local distributor to convert opportunities into tangible sales, achieving ambitious revenue targets for premium projects.
Key Responsibilities
1. Achieve Sales & Margin Targets
Take ownership of annual Net Sales and commercial margin targets for the project business in Northern Vietnam.
Drive profitable conversions by negotiating premium specifications and ensuring Villeroy & Boch products are selected for high-value residential, hospitality, and commercial developments.
2. Cultivate Top-Tier A&D & Developer Relationships
Build and nurture exclusive, long-term relationships with Vietnam's leading architecture firms, interior designers, and top-tier real estate developers.
Position Villeroy & Boch as the ultimate luxury choice for flagship projects through compelling presentations, product demonstrations, and continuous high-touch engagement.
Proactively hunt for new project opportunities and identify key decision-makers on major upcoming developments in the North.
3. Partner with Local Distributor for Pipeline Generation & Conversion
Work closely with the local distributor's project sales team to co-develop a robust specification pipeline.
Provide strategic commercial support, including tender assistance, pricing guidance, and product training, to ensure swift and successful project closures.
Align regularly with the distributor to monitor project progress, remove bottlenecks, and ensure seamless execution from specification to final delivery.
4. Product Expertise & Competitive Intelligence
Act as the "go-to" product expert for the full luxury Bath & Wellness portfolio, confidently presenting technical and design advantages to stakeholders.
Stay ahead of competitor activities, monitor market trends, and track upcoming investment movements in the North.
Provide timely feedback on pricing, competitor tactics, and project shifts to management to sharpen our regional strategy.
5. CRM & Pipeline Visibility
Diligently track all project activities-from lead generation and specification to order and delivery-within Salesforce.
Provide accurate monthly/quarterly sales forecasts and transparent pipeline updates to management.
Qualifications & Requirements
Experience: 5+ years of proven success in project sales within the building materials, luxury sanitary ware, or premium interiors industry.
Network: Established, verifiable relationships with top-tier developers, luxury hotel operators, and leading A&D firms specifically in Hanoi and the Northern Vietnam market.
Sales Drive: A true "hunter" mentality with a track record of consistently meeting or exceeding sales quotas.
Education: Bachelor's degree in Business, Marketing, Architecture, or related field.
Communication: Fluent in both Vietnamese and English, with excellent presentation and negotiation skills.
Tech Savvy: Proficiency in CRM tools (Salesforce is a plus) and MS Office.
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