Sales & Marketing Specialist (Battery - MT Channel)

1. Business Development & Channel Expansion
- Identify and develop new Modern Trade customers, including supermarkets, convenience stores, electronics retailers, drugstores, and other mass merchandise channels.
- Expand Panasonic Battery business presence and market share across the MT channel.
- Introduce and secure product listings with target accounts.
2. Account Management
- Build and maintain strong relationships with buyers and key decision-makers of MT accounts.
- Negotiate commercial terms, business agreements, and promotional activities with customers.
- Develop joint business plans and execute sales growth initiatives.
3. Sales & Performance Management
- Establish sales targets and drive achievement of revenue, volume, and profitability objectives.
- Monitor sales performance and implement corrective actions when necessary.
- Coordinate and execute trade marketing activities, promotions, and brand visibility programs to maximize sales results.
- Manage PSI (Purchase, Sales, and Inventory) to ensure healthy stock levels and optimize inventory turnover.
- Collaborate with internal stakeholders to improve demand planning and product availability.
- Conduct regular store visits to ensure product availability and compliance with display standards.
- Monitor merchandising effectiveness and recommend improvements to strengthen brand presence at point of sales.