Senior Commercial Analyst

Mô tả Công việc
Yes4All is one of the leading brands for home sporting goods & furniture in the e-commerce market. Founded in 2010, we have strived to be the world leader in e-commerce enablers in term of trading, product creating and e-commerce servicing. Based in California with an operation office in HCMC, we have more than 500 young and talented members with expert knowledge and experience in the e-commerce industry.
We are on an ambitious journey to dominate not only US e-commerce market but also to enter new e-commerce markets of more than 15 countries in Europe, Asia and North America, not only Amazon channel but also Walmart, Wayfair among others. Besides, Home Sporting Goods, Furniture, Outdoor and Gardening are also great opportunities that we desire to occupy and create significant values. With our steady knowledge in E-commerce, Yes4All started to provide end-to-end ecommerce-enabler service in order to help Vietnamese and global manufacturers or struggling sellers bring their products to the US & International markets.
Our mission: Connect the Worldwide Resources & create innovative platform to bring products and services from innovators and manufacturers to worldwide customers more efficiently.
Our vision: To be the world leader of e-commerce enabler in term of trading, product creating, and e-commerce servicing.
I. JOB DESCRIPTIONS
1. Sales executions:
Perform inventory & sales channel management. Understand product's positioning and important metrics in comparison with market and competitors
Perform pricing and develop promotional campaign to generate sales.
Coordinate with SEM/ Marketing team to implement marketing campaign, optimize impression, and regulate marketing budget
Track and analysis the market information & competitor dynamics to provide the necessary tactics
Conduct, execute the business plan to achieve the sales target and prepare sales forecast for each product in all sales channel
Coordinate and work with other departments (Supply Chain, R&D,...) for smooth running of sales operation
Listing and content quality management and improvement as a tool to improve sales efficiency
2. Sales team management:
Manage the team of sales executive on daily operations, be responsible for overall performance of the whole category/ sub-category
Build the and improve the input and output metrics (ranking, glance view, conversion rate, revenue, stock turnover, P&L...) of sales performance
Train, develop team through continuous improvement of strategy, tactics and executions
3. Portfolio Management and Development:
Build deep understanding of market and competition landscape, product P&L, product strength and weakness, product positioning in the portfolio to decide the strategy and tactics for bigger market share and profit
Understand the product pricing and costing and how pricing strategy can effect the portfolio and product positioning
Conduct market research, initiate & propose new product ideas, identify new market to enter and occupy market share and responsible for developing & executing launching plan.
Continuously update above understanding and planning to react with changes
4. Report and Deep dive Analysis:
Working with DA/ BI team to prepare sales report & analysis (result-oriented) by week, month and quarter.
Consult higher management level on improvement in process, system, measurement using data and research
5. Business expansion/ Project management:
Lead or participate as key member of business expansion projects: new channel, new countries, new services...
Lead or participate as key member of business improvement project: automations, new process, new tools...
Perform inventory & sales channel management. Understand product's positioning and important metrics in comparison with market and competitors
Perform pricing and develop promotional campaign to generate sales.
Coordinate with SEM/ Marketing team to implement marketing campaign, optimize impression, and regulate marketing budget
Track and analysis the market information & competitor dynamics to provide the necessary tactics
Conduct, execute the business plan to achieve the sales target and prepare sales forecast for each product in all sales channel
Coordinate and work with other departments (Supply Chain, R&D,...) for smooth running of sales operation
Listing and content quality management and improvement as a tool to improve sales efficiency
Manage the team of sales executive on daily operations, be responsible for overall performance of the whole category/ sub-category
Build the and improve the input and output metrics (ranking, glance view, conversion rate, revenue, stock turnover, P&L...) of sales performance
Train, develop team through continuous improvement of strategy, tactics and executions
Build deep understanding of market and competition landscape, product P&L, product strength and weakness, product positioning in the portfolio to decide the strategy and tactics for bigger market share and profit
Understand the product pricing and costing and how pricing strategy can effect the portfolio and product positioning
Conduct market research, initiate & propose new product ideas, identify new market to enter and occupy market share and responsible for developing & executing launching plan.
Continuously update above understanding and planning to react with changes
Working with DA/ BI team to prepare sales report & analysis (result-oriented) by week, month and quarter.
Consult higher management level on improvement in process, system, measurement using data and research
Lead or participate as key member of business expansion projects: new channel, new countries, new services...
Lead or participate as key member of business improvement project: automations, new process, new tools...