Senior Media Planer

Job Description:
- Plan and develop the media strategy.
- Collect and analyze data to determine appropriate media channels.
- Allocate budgets and track costs.
- Create a media plan to achieve project objectives within the allocated budget.
- Defining, measuring, and evaluating relevant media KPIs
- Determine the best form of advertising for projects. Optimize advertising campaigns based on target customer/audience's factors.
- Working cross-departmentally to align project strategies and goals across the organization.
- Building out media buys for various ad platforms and overseeing the day-to-day execution of media
- Ensure all media plans are executed in a timely manner.
- Evaluate the success of communication strategies and campaigns.
- Overseeing and managing the overall budget for paid media.
- Providing ongoing actionable insights into project performance to relevant teams & BOD.
- Prepare and present project media reports to senior management & BOD.
- Monitor media trends of online and local outlets (TV shows, digital shows, magazines, blogs, radio shows, podcast).
Requirements:
- Bachelor's degree in Market Research, Marketing, Business Administration, or a similar subject.
- A minimum of 2 - 3 years' experience with online , offline media planning, analytics or reporting.
- Strong analytical skills and attention to details.
- Bachelor's degree in marketing or relevant field.
- Excellent knowledge of analytics tools and campaign evaluation metrics.
- An analytical mind with a creative eye.
- Exceptional communication and presentation skills.
- Must be able to work well within a team.
- Fluent in English (Speaking & Writing).
Company information
Forest Studio is a multimedia company in Saigon. We're developing our one-stop media system from creativity to execution/production and publication, pr/marketing activities.
- We create our owned original contents/products
- We provide advertising solution for Clients
- We develop new busin
Benefits
- Insurance benefit
- Paid day off (12 days/year)
- 13th month salary
- Annual company retreat