Senior Social Outreach Executive

ABOUT FANSCOM
Fanscom is a member of YouNet Group - The leading SocialTech Group creating value for enterprises by applying Social Technologies in a variety of business areas, including sales, marketing, and operations.
Founded in 2018, Fanscom, a member of YouNet Group, is the leading Advocacy-First marketing agency in Vietnam, operating with an "Advocacy-First" mindset - placing the highest priority on transforming consumers into authentic brand advocates.
This is more than a communications strategy; it is our way of defining value, building trust, and ensuring sustainability across the entire brand journey.
We are looking for a Senior Social Outreach Executive to join our dynamic team!
RESPONSIBILITIES
A. SOCIAL MANAGEMENT
PLANNING & CREATION (20%)
Work closely with the Internal team (Planning, Creative & Account) on the development of social media strategies,, tactics, and content direction, ensuring alignment with brand objectives and audience preferences across multiple platforms
Stay updated on industry trends and competitor activities, incorporating insights into social engagement initiatives
Plan and allocate budget, outcome, seeding, vendor,... based on client's brief
EXECUTION (80%)
Take responsibility for executing social media outreach campaigns (in proactively spotting, collaborating with influencers, community partners, and neutralization suppliers), ensuring adherence to timelines, budgets, and quality standards.
Deliver all types of performance evaluations, tracking, and reports on campaign/ weekly/ monthly basics by channel: Owned channels, Social Out-reach channels, Influencer channels; by type (Content, Creative, Community, Competitor, Campaign, etc.) to evaluate the performance of brands on social media and suggest solutions to improve the campaigns
Research and analyze social media trends, visitor data in campaign by-campaign to improve the brand's social media performance and the efficacy of their campaigns
Initiate creation, conception, and presentation of community & advocacy strategy
Foster and maintain strong relationships with suppliers and influencers to enhance long-term collaboration efficiency and cost optimization for the company.
B. TEAM MANAGEMENT
Be responsible for providing guidance, instruction, training, and leadership skills to inspire the team to perform at their optimum.
Create a cohesive team that works efficiently together to maximize the team's potential.
Manage and coordinate tasks, monitor operations for team members to execute activities in the approved Social categories.
Manage quality, relationship,.. between internal team & external team.
Report to: Social Outreach Lead
Promotion path: Social Outreach Supervisor
REQUIREMENTS
At least 2-4 years of experience in directly executing social/ influencer campaigns at social agency
Deep knowledge of social nature, social planning, and social media performance
Good sense of social content and social trends and Influencer industry as well
Strong problem-solving, organizational, communication and critical thinking skills
Open-mindset, listening & "can do" attitude
Good at dealing with KOL/vendor
High attention to detail, careful and operate with discipline ensuring timely deliverables
Effectiveness of team collaboration
Excellent verbal, written, and presentation skills
BENEFITS
Competitive salary, 13th month salary, annual bonus.
Premium healthcare insurance
12 days of annual leave & 5 days of sick leave
Performance appraisals and promotion every year
Standard health check
Company trip, Year end party, Team building
Occasion-based offerings: Birthday, wedding, maternity,...
Parking support
Equipment for work (PC / laptop)
Free in-house entertainment facilities: foosball, book tree, coffee and snack.