Scope: The Assistant Brand Manager plays a key role in supporting
brand marketing strategies, partnership management, and promotional execution. You work closely with affiliates, influencers, and key partners to strengthen relationships and drive engagement. Additionally, you need to ensure brand compliance, develop marketing materials, and collaborate with cross-functional teams to enhance brand positioning in the beauty industry. With a strong focus on data analysis and market trends, this role contributes to strategic decision-making and continuous brand improvement.
Job Descriptions:
• Assist in developing and executing brand marketing strategies, including opportunity analysis, ROI evaluation, and budget planning.
• Support brand growth by identifying new partnerships, negotiating collaborations, and managing financial structures.
• Build and maintain strong relationships with key brand partners, influencers, and affiliates.
• Coordinate and implement brand promotions, ensuring alignment with company goals and budget.
• Assist in developing commission structures and promotional incentives to enhance brand visibility.
• Create and distribute marketing materials, ensuring brand consistency and compliance with company guidelines.
• Monitor brand performance, analyze key metrics, and provide insights for continuous improvement.
• Work closely with cross-functional teams, including the education and training department, to develop training materials and resources.
• Stay updated on market trends, competitor strategies, and consumer insights in the beauty industry.
• Bachelor's degree in Marketing, Business Administration, or a related field (Master's preferred)
• 3-5 years of experience in brand management, marketing, or a related role.
• Strong understanding of brand marketing,
digital marketing, and consumer behavior.
• Excellent communication, negotiation, and relationship-building skills.
• Analytical mindset with the ability to interpret performance data and drive actionable insights.
• Proficiency in marketing tools, affiliate platforms, and campaign management.
• Passion for the beauty industry and awareness of current trends.
