Mô tả công việc
Position Overview
The Brand & Medical Marketing Manager - Northern Region is responsible for developing Hanoi as a strategic Expert Hub in the dermocosmetics market.
This role leads brand positioning, medical community engagement, and market activation initiatives to strengthen professional credibility and elevate brand presence in the Northern region.
Key Responsibilities
1. Brand Strategy & Positioning
Implement brand positioning and storytelling aligned with company direction.
Ensure consistent brand identity and premium aesthetic standards across all touchpoints.
Develop annual and quarterly marketing plans for the Northern market.
2. Medical Relationship & Community Development
Build and maintain relationships with doctors, clinics, pharmacies, and spa partners.
Develop KOL and medical partnership programs.
Organize workshops, seminars, and professional training events to strengthen loyalty.
3.
Trade Marketing & Activation
Develop POSM, co-branding, and offline activation programs.
Coordinate with Sales to ensure strong brand presence while maintaining positioning.
Monitor and evaluate effectiveness of marketing initiatives.
4. Market Research & Insight
Monitor market trends, competitor activities, and customer insights.
Propose strategic improvements based on data and field feedback.
5. Team Coordination & Execution
Manage and guide ABM and
Marketing Executive.
Coordinate with Head Office Marketing to ensure alignment with overall strategy.
Yêu cầu
Requirements
Bachelor's degree in Marketing, Business, or related field.
3 - 4 years of experience in Brand/Medical/Trade Marketing within Dermocosmetics, Beauty, or Pharma industries.
Experience working with clinics, pharmacies, spas, or medical networks.
Strong project management and event organization skills.
Good aesthetic sense and brand-building mindset.
Strong communication and relationship-building capability.
Good English communication skills.
Quyền lợi
WHY JOIN VIGO?
At Vigo, we're not just growing - we're evolving. You'll be part of a dynamic team that values initiative, creativity, and collaboration. We offer opportunities for personal and professional development in a fast-paced, supportive environment where your ideas and contributions truly matter.
Attractive salary package: Fixed base salary (based on capability) + Sales commission + KPI bonus.
Annual salary review based on performance.
Dynamic, young, and professional working environment with many opportunities for advancement.
Regular team-building activities such as birthdays, holidays, company trips, and celebrations.
13th-month salary, performance and KPI bonuses.
Full employee benefits and insurance in accordance with labor laws.
Opportunities for training and development with top experts in the beauty industry.
Working Hours: Monday to Friday: [protected info] & Saturday (morning): Online working session
Thông tin khác
Thời gian làm việc
Thứ 2 - Thứ 6 (từ 08:30 đến 18:00)
Thứ 7 (buổi sáng - làm việc online)
Thông tin chung
Nơi làm việc
- - Hà Nội: 93 Láng Hạ, Phường Đống Đa
Cách thức ứng tuyển
Ứng viên nộp hồ sơ trực tuyến bằng cách bấm nút Ứng tuyển bên dưới:
Hạn nộp: 26/04/2026
