Mô tả Công việc
Job Summary
CJ Foods Vietnam is looking for a highly motivated and detail-oriented Channel Strategy Assistant Manager (B2B) to join our team. This position plays a critical role in analyzing the market, building strategy and plannning for maximum channel development
Key Responsibilities
Market information management: Market Trends Analysis (Nielsen): Analyzing market trends, consumer preferences, and competitor activities within the modern trade channel
Sales performance management: Sales Performance Evaluation: Assessing the performance of products within the modern trade channel, identifying areas of growth, products of growth and recommending strategies for improvement.
Weekly and Monthly Closing Sales Performance
Channel Strategy planning & evaluation: Channel Strategy planning: Basing on market trends and company strategies, proposing appropriate products, programs, and market access activities by year, quarter, and month to achieve sales plans for modern trade channel.
Building strategy for new product launching and current products to increase market share
Channel Strategy Following: Cooperating with relevant departments: KAM, Marketing,
trade marketing to ensure execution following strategy and planning
Channel Strategy Evaluation: Analyzing the impact of pricing strategies and promotional activities on sales within the modern trade channel. Recommending pricing adjustments and promotional tactics based on data insights and market trend. Evaluating strategy effectiveness about sales and cost and suggesting key learning.
