Cross Boarder Ecommerce Listing Manager

1. Product Listing Management
• Oversee the creation of new product listings, ensuring they are accurate, optimized, and compliant with Amazon's guidelines.
• Edit and update existing listings to improve visibility, conversion rates, and customer satisfaction.
• Manage bulk uploads of product data using Amazon's inventory file templates.
2. Listing Optimization
• Optimize product titles, bullet points, descriptions, and backend keywords to improve search rankings (SEO).
• Implement strategies to enhance listings with high-quality images, A+ Content, and videos.
• Monitor and adjust pricing strategies, leveraging tools like Helium 10 and the Amazon Automated Pricing tool, Seller Sprite.
• Creation, Optimization, and Tracking AMS sponsored product, display and brand advertising campaigns.
• Revenue driving target.
3. Performance Monitoring and Reporting
• Track listing performance metrics such as impressions, click-through rates (CTR), conversion rates, and Best Seller Rank (BSR).
• Use tools like Amazon Business Reports or third-party analytics platforms to analyze performance and identify opportunities for improvement.
• Create regular reports for stakeholders on listing performance and optimization efforts.
4. Compliance and Problem Resolution
• Ensure listings comply with Amazon's policies and category-specific guidelines.
• Handle and resolve issues like suppressed listings, policy violations, and stranded inventory.
• Stay updated on Amazon policy changes and implement necessary adjustments.
5. Keyword Research and Competitor Analysis
• Conduct keyword research to identify high-performing search terms and incorporate them into product listings.
• Perform competitor analysis to identify trends, pricing strategies, and optimization opportunities.
• Do market research to develop new products.
6. Cross-Functional Collaboration
• Work with marketing teams to align product listings with advertising campaigns.
• Collaborate with logistics teams to ensure inventory levels support promotional efforts.
• Liaise with customer support to address listing-related queries or complaints.
7. Team Leadership
• Manage and mentor junior listing managers or assistants if any.
• Develop and implement standard operating procedures (SOPs) for listing management.
8. Tools and Technologies
• Leverage Amazon tools such as the Inventory Dashboard, Brand Analytics, and Search Query Performance Report.
• Utilize third-party tools like Helium 10, Jungle Scout, or AMZ Scout for keyword research and competitor analysis.