FURAMA RESORT CẦN TUYỂN : DIRECTOR OF SALES & MARKETING
Mô tả công việc
Job Summary:
The Director of Sales & Marketing is responsible for developing and executing comprehensive sales and marketing strategies to drive revenue growth, enhance brand visibility, and foster long-term customer relationships. This role leads the Sales & Marketing team, ensuring alignment with the overall business objectives of Furama Resort Danang while delivering exceptional customer service and maintaining competitive market positioning.
Duties and Responsibilities:
• Sales Strategy & Revenue Management:
- Develop and implement effective sales strategies to achieve revenue targets across all business segments.
- Analyze market trends, identify new business opportunities, and establish strategies to increase market share and revenue.
- Set and monitor sales goals for the team, ensuring performance aligns with organizational objectives.
- Manage key accounts and maintain strong relationships with key stakeholders, both internal and external.
- Participate in sales calls, client meetings, trade shows, and sales missions to acquire new business and maintain existing relationships.
- Provide leadership and direction to the sales team, ensuring clear communication of goals and expectations.
- Regularly evaluate team performance, provide coaching, and implement necessary improvements.
• Marketing Strategy & Brand Management:
- Develop and execute comprehensive marketing plans to promote the resort's products and services.
- Oversee brand management efforts to ensure consistency across all communication channels and marketing materials.
- Manage
digital marketing initiatives, including SEO/SEM, social media, online advertising, and content marketing.
- Collaborate with the creative team and external agencies to deliver high-quality marketing content and campaigns.
- Plan and execute promotional activities across key revenue areas such as F&B, weddings, spa, rooms, and conferences.
- Monitor marketing performance metrics and analyze data to optimize strategies and drive continuous improvement.
• Team Leadership & Development:
- Lead and mentor the Sales & Marketing team, fostering a collaborative and results-driven work environment.
- Conduct regular performance reviews and provide professional development opportunities to team members.
- Ensure the team stays updated on industry trends, customer preferences, and competitive positioning.
- Recruit and onboard new team members, ensuring the right skills and expertise align with business needs.
• Customer Engagement & Relationship Management:
- Develop and nurture long-term, value-based customer relationships to drive repeat business and customer loyalty.
- Implement proactive online reputation management strategies and respond to customer feedback.
- Collaborate with other departments to enhance the overall guest experience and address customer needs effectively.
• Financial & Budget Management:
- Prepare and manage the Sales & Marketing budget, ensuring cost-effective allocation of resources.
- Track and report on sales and marketing performance, identifying areas for improvement and cost optimization.
- Collaborate with the GM and senior leadership to align financial objectives with business strategies.
Quyền lợi được hưởng
• Provision of uniforms and duty meals.
• Professional working environment.
• Entitlement to insurance as per labor law.
• In addition to the basic salary, entitlement to monthly service charges even during probationary period.
• 11 public holidays and 12 annual leave days per year.
• Tet and holiday bonuses.
• Attending employee events such as Employee Recognition Day, Mid-Autumn Festival, International Children's Day,...
Yêu cầu công việc
- Education: Bachelor's degree in Marketing, Business Administration, or a related filed
- Experience: Minimum of at least 5 years of leadership experience in the hospitality industry
- Strong strategic thinking and analytical skills
- Excellent communication and interpersonal skills
- Proficiency in digital marketing tools and platforms
- Ability to manage multiple projects and meet deadlines
- Creative problem-solving abilities
- Strong leadership and team management skills
- Good adaptability
THÔNG TIN ỨNG TUYỂN
Ứng viên gửi CV qua email: [protected info]
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Ngành nghề: Du lịch/Nhà hàng/Khách sạn
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