Ecommerce Key Account Management (Shopee)

Job Summary
• Perform daily operation of sales campaign, promotion, image and pricing.
• Work with partners / co-worker to optimize promotion, ensure maximum visibility for best campaign delivery.
• Accountable for sales planning (strategy / calendar) and execution to achieve sales target.
Principal Accountabilities
• Lead the management of LANEIGE's presence on Shopee Platform. Collaborate closely with Brand team and EC content to implement strategies and uphold exceptional service quality, ensuring customer satisfaction.
• Execute digital marketing strategies for campaign launches. Collaborate with Brand team, content, digital performance.
• Plan and execute campaign/promotion on assigned platform as well as sales plan and schedule yearly, quarterly and monthly.
• Forecast sale out to work with Demand for monthly orders/inbound stock to platform.
• Work with Marketing and Content team for onsite merchandising, content and media plan.
• Negotiate with platform for visibility slot and funding support.
• Support Customer Service team to solve problem/complaints of customers raised via platform.
• Listing SKU on platform, monitor and improve visual merchandising/content/brand assets on platform.
• Conduct in-dept analysis of channel conversion, pageview, sales performance to measure effectiveness of promotion schemes, take action to achieve sales target.
• Do market research and observe activities of competitors to track competitiveness.
• Keep track AR and platform report to make sure sale in and sale out consistent.
• Oversee KPIs of brand on platform and work with related team to improve KPIs.
• Report to and perform duties as assigned by E-commerce leader.