Marketing Manager

• Develop and implement the annual marketing plan to support revenue and occupancy goals.
• Oversee all content & messages across online & offline channels.
• Manage the creation of all advertising and collateral materials to maintain brand consistency.
• Deploy marketing activations, coordinate marketing campaigns, promotions, and partnerships throughout the year to support hotel goals.
• Build strong relationships with tourism bureaus, community leaders, and media partners.
Act as the liaison for the hotel on PR activities and media releases, as well as brand custodian
• across all marketing channels and materials.
• Supervise all photoshoots and creative projects that enhance hotel visibility.
• Maintain consistent messaging and branding across all guest touchpoints.
• Prepare and control the marketing budget for the hotel.
• Track marketing expenses and measure ROI for all campaigns and initiatives.
• Prepare marketing reports and present findings to the hotel leadership team and owner.
• Lead, train, and motivate the Marketing & Communications team to achieve goals.
• Set performance targets, monitor progress, and encourage team development.
• Foster a collaborative and creative work environment.
Đảm bảo mọi hoạt động tiếp thị tuân thủ theo tiêu chuẩn của khách sạn và tập đoàn.
• Liaise with corporate office on global campaigns and implement guidelines.
• Review vendor proposals and manage production of marketing materials, ensuring quality and cost control.
• Develop and update SOPs related to marketing operations.