Multi Media Producer

1. Creative Strategy & Concepting
Translate briefs into concepts, storyboards, shot lists, and key visuals for campaigns, academic events, and school storytelling.
Maintain and apply brand guidelines; evolve visual systems/templates to improve consistency and speed.
2. Photography & Videography (End-to-End)
Plan, shoot, and deliver photos/video for events, classrooms, field trips, testimonials, and promos.
Ensure platform-specific outputs (FB/IG/TikTok/YouTube/Zalo/website): framing, aspect ratios, captions, thumbnails.
3. Editing & Multimedia Production
Edit video (cuts, sound mix, basic motion graphics, subtitles, color), retouch photos, and package assets for publishing.
Support staff with light editing/design for teaching and parent communications (as approved by HOS/Marketing).
4. Graphic Design & Brand Guardianship
Design campaign assets (posters, banners, infographics, brochures, OOH, digital ads).
Review external/vendor work for brand, technical, and accessibility standards; give clear revision feedback.
5. Website & SEO Support (Visuals)
Prepare web-ready assets (compression, naming, alt text) and optimize thumbnails/hero images for CTR and load time.
Coordinate with web/SEO to align visuals with priority pages (IB & MOET pathways, admissions, scholarships).
6. Asset Management, Compliance & Safeguarding
Enforce student image consent protocols, privacy, and safeguarding policies; secure raw files and backups.
Manage copyright/usage rights (music, fonts, stock); keep license records.
7. Collaboration, Events & Vendor Management
Cover key school events; coordinate schedules with Admissions/Academic teams.
Source and manage freelancers/production vendors when needed (brief, quote, QA, delivery).
8. Equipment & Studio Care
Maintain cameras, lenses, lights, audio, gimbals; manage bookings; recommend upgrades within budget.
9. Other Responsibilities
Perform other tasks as assigned by the Direct manager/HoS/BOG.
Success Metrics (set with HOS/Marketing)
On-time delivery rate for priority campaigns/events.
Growth in qualified leads influenced by creative (landing-page CTR, video completion rate, ad CTR).
Engagement improvements on key channels (saves/shares/comments, not just likes).
Brand consistency and stakeholder satisfaction (post-project feedback).
Library health: assets tagged, consent-cleared, and retrievable.