Analytics & Conversions
Collect and analyse data from websites, blogs, electronic direct mail (EDM) systems and social media to explore insights, identify issues and opportunities in order to achieve maximum conversions and ROI.
Digital Marketing Channel Management
Manage and optimize the company website, blogs, and social media, including content development, post schedule and timeframe, and directly update content on those channels.
Manage EDM system for all Departments, including content development, editing layout and format and the delivery of EDM.
Energize and create client engaging, SEO aligned content.
Research/study the effectiveness of the channels with KPIs for BOD updates and decisions.
Study and propose operational guidelines and process on each DM channel: post timeframes, content, languages, the brand identity issues, forms of content (text, webinar, video, infographics ...).
SEO strategy and management
Conduct analysis; develop a SEO roadmap and monitoring to ensure the companies websites are ranked high among keyword search terms relevant to each product.
Maintain SEO on-page optimization and off-page marketing to promote the company core business, products, and brand assets.
Update the changes in the SEO industry and identify new trends and practices that help maintain the highest search engine rankings for the company and business units.
Lead generation and management
Conduct analysis, database collection and lead generation from the website, blogs, social media, etc.
Manage re-marketing campaigns to converse the website and blogs traffic to lead database.
Support the development of roadmap for database collection and lead generation from all digital channels.
Support the development of lead nurturing program and lead management workflow for business growth and expansion.
Traditional Marketing:
Participate in various traditional marketing projects to promote the business lines products, projects, and services, from planning to carrying out and reviewing the work.
Our benefits reflect our commitment to helping our employees be the best versions of themselves. We invest in our employees' health, well-being, and professional development. Benefits include:
Self-development: Professional career development with industry experts and access to an international network.
Challenges: Challenge yourself with an innovative technology system.
Welfare: Flexible parental leave, 13th-month salary, and premium healthcare.
