Senior Sales Operation Executive

1. Role Overview:
The Senior Retail Operation Executive plays a critical role in driving the daily retail performance and operational excellence of ZWILLING Vietnam. This role is accountable for ensuring efficient store operations, optimizing inventory, translating data into actionable insights, and delivering in-store activations aligned with premium brand standards.
This role requires a strong combination of analytical capability, operational discipline, and premium retail mindset to support business growth in a fast-developing market.
2. Key Responsibilities:
- Store Operation Management
• Oversee daily retail operations across all stores to ensure smooth and efficient execution
• Monitor store performance and ensure compliance with company standards and SOPs
• Coordinate with cross-functional teams (Sales, Marketing, Supply Chain) to support business objectives
• Manage stock levels across stores, ensuring optimal inventory availability and minimizing stock discrepancies
• Conduct regular stock audits and reconciliation
• Coordinate replenishment planning with warehouse and supply chain teams
• Ensure all stores maintain ZWILLING's premium brand image through proper visual merchandising
• Execute VM guidelines and seasonal updates across stores
• Monitor store display quality and propose improvements to enhance customer experience
- In-store Activation Execution
• Coordinate and execute in-store events, product demonstrations, and brand activations
• Work closely with Marketing team to ensure smooth rollout of campaigns
• Ensure all activations are delivered on time and aligned with brand standards
- Monthly Promotion Planning
• Develop and execute monthly promotion plans aligned with sales targets and brand positioning
• Coordinate with Marketing teams to ensure effective implementation
• Monitor and evaluate promotion performance and ROI
- Customer Service Management
• Ensure high-quality customer service standards across all stores
• Monitor customer feedback and implement improvements
• Train and guide store teams to deliver premium customer experience
- Facebook Social Commerce Operation
• Manage Facebook social commerce activities including daily operation and customer consulting optimization
• Monitor performance and optimize conversion through social channels
• Coordinate with Marketing for campaign execution on Facebook
- Data Tracking & Analysis
• Track daily/weekly/monthly sales performance and key KPIs
• Analyze business data to identify trends, opportunities, and operational issues
• Prepare regular reports and dashboards to support decision-making
• Provide promotion effectiveness analysis
- B2B Order Management
• Handle B2B customer orders, ensuring accuracy and timely fulfillment
• Coordinate with supply chain management team for delivery
• Maintain strong relationships with B2B partners and ensure service quality.