[Startup-Online-HN] Công Ty Giáo Dục Tài Chính FINFUL Tuyển Dụng Quản Lý Marketing (Junior) Full-time 2025

COMPANY INTRODUCTION
Địa điểm: Hà Nội - Loại hình công ty: Khởi Nghiệp - Startup - Lĩnh vực kinh doanh: IT (Lập trình, Công nghệ thông tin, Internet, ...); Giáo Dục, Đào Tạo - Quy mô công ty: Nhỏ (< 49 người có BHXH) - Website: [protected info] - Fanpage: [protected info][protected info]
At Finful, we're on a mission to transform people's relationship with money . We're building tools and educational content that help people make smarter decisions with their money - whether they're just starting out or planning major life goals.
We currently have two product lines:
1. Financial Education
B2B: We partner with financial institutions to design custom education programs for their employees or customers. This could be in the form of courses, apps, or workshops. We've had strong traction here (Techcombank, MoMo, Shinhan Finance, Mastercard,... are our partners) and believe in its long-term potential.
B2C: We launched a free personal finance course for young people, especially university students and recent graduates. While we're no longer actively building or monetizing this product, it still serves our community and reflects our core values.
2. Financial Planning
B2C (current focus): Our current financial planning tool helps users plan to buy their first home. It tells users if they are capable of buying their desired home by collecting and understanding their finance situation, then giving them the action plan to reach their dream.
Future vision: We want to build a goal-based financial planning platform, expanding to more life goals like buying a car, studying abroad, saving for children, retirement, and more.
[Hybrid] Junior Marketing Manager Full-time
Địa điểm: Hà Nội - Tính chất công việc: Toàn thời gian; Online - Chuyên môn: Marketing, Truyền Thông, PR - Kinh nghiệm: Yêu cầu ứng viên có kinh nghiệm - Mức lương: Thỏa thuận
JOB DESCRIPTION
You'll take the lead on building Finful's marketing strategy across products and audiences, with a strong focus on financial planning (B2C) and building visibility for education (B2B).
1. Financial Planning (B2C):
Identify and narrow down user segments who genuinely need help with financial planning (starting with home-buying)
Validate whether our product truly solves their pain points - and if not, help uncover what those pain points really are to inform the product team
Craft the right messaging that resonates with their real problems and motivations
Find the right distribution and acquisition channels to reach and engage these users effectively
Work with team to build GTM strategy (find out sub-segment,...)
2. Financial Education (B2B):
Clarify and elevate Finful's brand and messaging for B2B audiences
Support lead generation and positioning efforts
Communicate new partnerships and success stories to build credibility and trust with future clients
Make sure potential partners know what we do - especially how our B2C learning experience supports our long-term B2B value
3. Brand & Presence:
Build Finful's brand presence across social media and create awareness for users, partners, investors, and potential hires
Guide the Marketing Executive and help grow the marketing function from the ground up
Continuously track, test, and improve strategy - there's no playbook yet, and we're building it together
REQUIREMENTS
Are a strategic generalist with 1-3 + years in marketing, ideally for startups or tech/fintech
Have launched campaigns from scratch and iterated based on results
Can balance hands-on execution with strategic thinking
Thrive in uncertainty and ambiguity
Communicate clearly, move fast, and love testing ideas
BENEFITS
Work directly with founders on high-impact problems
Help build something meaningful in the financial education/planning space
Be part of a small team where your ideas matter
Flexible working style and full trust to own your work
You'll never be bored. Promise.
HOW TO APPLY
Submit your application via the APPLY NOW button below.
Deadline: 23:59 20/8/2025
Note: Only selected candidates will be contacted (via email). Make sure that your email and Spam/ Promotions box are checked regularly so that you will not miss any notifications from us.
APPLY NOW