Fanscom, a member of YouNet Group, is the leading Advocacy-First marketing agency in Vietnam, operating with an "Advocacy-First" mindset - placing the highest priority on transforming consumers into authentic brand advocates.
We're seeking a Strategic Planner to join our team!
ROLES & RESPONSIBILITIES
1. Research & Insight
Study client briefs and align with the supervisor to identify areas for further research
Collaborate with internal teams and
data analysts to assess market, category, competitors, and consumer behavior
Synthesize findings into actionable insights and clear entry points for the strategic approach
2. Strategy development
Assist in building integrated communication / social plans under guidance of the supervisor
Contribute to the development of clear and inspiring creative briefs
Stay updated on consumer trends, digital platforms, and creative formats to inform strategies.
Collaborate closely with account, creative, and social teams to ensure alignment.
Presentation: Support the Strategic Planning Supervisor in preparing and delivering presentations of strategic thinking, research findings, and creative briefs to clients and internal teams. Be able to articulate ideas clearly and logically.
3. Campaign Measurement & Reporting
Work with the supervisor to define measurable objectives and KPIs for campaigns.
Support reporting by analyzing campaign performance with account & social teams.
Extract key learnings to improve future campaigns.
(The scope of work may vary depending on project expectations, client requirements or marketing field updates.)
Report to: Strategic Planning Supervisor
Work Relation:
Internal: Collab with Account Department, Creative Department, Social Department, Planning & Social Data Analyst members.
Other Business Units in YouNet Group: YouNet Media, Buzzmetrics, YouNet AM, Mango Digital
External: Clients, Third parties,...
REQUIREMENTS
At least 1-2 years of experience in the Social/Creative Agency field or similar role. Proven work experience in IMC Campaign Planning is a plus.
Experiencing in developing and implementing communication strategies.
Interest and understanding of
digital marketing, social platforms, and consumer behavior.
Research and analytical skills.
Ability to work effectively in a team, especially in cross-functional environments (account, creative, social, data...).
Good communication and presentation skills.
Critical thinking, problem-solving skills, and time management skills.
A proactive team player with a strong sense of responsibility.
Familiarity with social listening or digital tools (advantage, not mandatory).
BENEFITS
13th month salary, annual bonus.
Premium healthcare insurance
12 days of annual leave & 5 days of sick leave
Performance appraisals and promotion every year
Standard health check
Company trip, Year end party, Team building
Occasion-based offerings: Birthday, wedding, maternity,...
Parking support
Equipment for work (PC / laptop)
Free in-house entertainment facilities: foosball, book tree, coffee and snack.
