Tuyển dụng LE Planning Marketing Executive (Product Specialist) tại Hồ Chí Minh

The purpose of Refrigerator (REF) Product Marketing Section is to provide REF sales insights including sales results, competitor information, profit and loss and plan relating to promotion and marketing program, define product and price strategy.
* PSI:
• Monitor and propose actions for EOL product & long-term inventory.
• Manage PSI based on budget plan and in-depth analysis of sales results and forecast to assist business decisions.
* 4Ps:
• Develop performance analysis reports and suggest for future promotions.
• Maintain and manage competitive pricing in line with company's strategy.
• Developing new product value propositions and targeted feature sets.
• Gathering and analyzing marketplace trends and customer data.
• Work with factories to develop new product and improve existing ones if needed.
• Visit market/ key customers and/or support events on frequent basis.
• Co-operate with other Sections to develop and execute Sales policy, Sales target, promotions, converged marketing activities.
• Research competition to identify threats and opportunities. Always keep updated market intelligence for immediate reaction.
• Others:
+ Report to the GM/Section Manager upon succession of any tasks accordingly.
+ Other tasks assigned by GM/ Section Manager.