Market Insight & Strategic Positioning:
· Analyze the marketplace by actively participating in photography communities, social media groups, and online forums to identify emerging trends and user needs.
· Define product "angles" and unique selling propositions (USPs) based on technical expertise and market sentiment, based on Global guideline and Product Portfolio in Vietnam.
· Collaborate with Product Specialist team,
Marketing Executives and the Digital Team to transform these angles into actionable Master Plans.
Marketing Mindset & Event Execution:
Proactive Planning: Independently plan and execute small to medium-scale marketing activities, including workshops, talkshows, and Fujifilm Academy sessions.
Coordinate event logistics, content, and guest speakers (KOLs/Photographers) to ensure high-quality user experiences.
Support the overall Marketing team in larger brand activations and exhibitions.
Content Creation & Visual Communication:
· Develop high-quality, aesthetically pleasing presentation materials using PowerPoint, Keynote, Canva, or Excel.
· Translate complex technical data into user-friendly assets: spec comparison charts, key feature posters, and standardized video tutorials.
· Ensure all product communication is accurate, visually engaging, and adds real value to the end-user.
· Collaborate with Production house, or KOL/
Content Creator/Photographer to create diversify of content about the product to gain the exposure of Fujifilm products in the photography community.
Community Engagement & Influence:
· Maintain long-term relationships with KOLs, Creators, and Photographers in the Northern region.
· Build influence within photography groups to ensure a strong and natural brand presence for Fujifilm.
Technical Support & Asset Management:
· Demonstration & Consultation: Provide expert technical support, product demonstrations, and consultations for the sales team and key customers.
· Asset Management: Manage, maintain, and coordinate the inventory of demo units and marketing equipment in the Northern region.
· Support general marketing activities and events as required by the Manager.
Competitive Base Salary: Highly attractive and market-aligned base remuneration.
Guaranteed 13th-Month Salary: An assured annual bonus equivalent to one month's salary.
Performance-Based Incentives: Annual/periodic bonuses driven by business performance and individual KPIs.
Annual Salary Review: Structured merit-based salary adjustments conducted every fiscal year.
Structured Training & Development: Access to continuous learning programs, specialized technical training, and skill-enhancement workshops.
Transparent Career Roadmap: Clear, long-term pathways for internal promotion and professional advancement.