Role Overview
We are seeking a creative, highly organized, and motivated Social Media Intern to join our digital communications team. In this role, you will help amplify our brand presence, engage with a professional B2B audience, and gain hands-on experience in global corporate marketing
.
Key Responsibilities
Content Creation & Chann
elsSchedule Management: Develop and maintain a consistent, optimized daily posting schedule across corporate social platforms, including LinkedIn, Twitter (X), and Facebook, adhering to channel-specific guidelines and peak engagement tim
es.Cross-Functional Collaboration: Partner closely with editorial, campaign marketing, and
business development teams to ensure social content aligns perfectly with broader company initiativ
es.B2B Copywriting: Craft compelling, professional, and highly engaging B2B social media copy utilizing our existing editorial and marketing resourc
es.Multimedia Production: Support the end-to-end creation, editing, and promotion of multimedia content. Collaborate with the design team to produce and A/B test engaging visual assets, graphics, and video conte
nt.Agile Execution: Adapt to a fast-paced environment by seamlessly handling ad-hoc and short-notice content reques
ts.Team Leadership: Act as a collaborative guide for other social media contributors, offering programmatic support and fostering a team-oriented environme
Performance & Develop
mentData Analysis: Track social metrics and assist the Social Media Lead in preparing comprehensive monthly reports that analyze performance against K
PIs.Market Intelligence: Conduct regular competitor and demographic analyses to identify trends and recommend strategic channel improveme
nts.Social Listening & Brand Safety: Support efforts to monitor brand sentiment, track industry noise, and assist leadership in navigating potential social media crisis managem
ent.Strategic Innovation: Proactively propose ideas to enhance our overall strategy, from optimizing hashtags and keywords to improving internal processes and content form
ats.Growth Opportunities: Scout and evaluate emerging social platforms to expand the reach of our B2B content strateg
ies.Project Support: Deliver comprehensive digital support for various Dezan Shira & Associates (DSA) and Asia Briefing (AB) projects, strategic partnerships, and global initiati
Qualifications
killsAcademic Background: Pursuing or recently completed a degree in Marketing, Communications, Public Relations, Business, or a related f
ield.Digital Fluency: A genuine enthusiasm for the digital landscape, social media trends, and corporate communicat
ions.Exceptional Organization: Highly detail-oriented with the ability to work autonomously, multitask efficiently, and consistently meet deadl
ines.Commercial Awareness: A solid grasp of, or an active eagerness to learn about, the Asian corporate landscape, specifically regarding business, legal, and tax environm
ents.Technical Proficiency: Strong working knowledge of the Microsoft Office suite. Hands-on experience with design and video editing software (e.g., Canva, CapCut, or Adobe Creative Suite tools like Premiere Pro and Photoshop) is a major advan
tage.Communication: Excellent command of both written and spoken Eng
lish.Availability: Must be able to commit to a full-time schedule for a duration of 3 to 6 months.
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